The analysts forecast the baby stroller and pram market in Europe to grow at a CAGR of 4.01% during the period 2016-2020.
What will the market size be in 2020 and what will the growth rate be?
What are the key market trends?
What is driving this market?
What are the challenges to market growth?
Who are the key vendors in this market space?
What are the market opportunities and threats faced by the key vendors?
What are the strengths and weaknesses of the key vendors?
Commenting on the report, an analyst from the research team said: Strollers with added features that can be used for multiple purposes are gaining popularity, and this trend is likely to have a positive impact on the growth of the market over the course of the next five years. With most European countries mandating the use of baby car seats, consumers today prefer strollers that can be converted into baby car seats. Such products, although expensive, are gaining huge popularity, as they can be used both as car seats and strollers and are therefore cost effective in the long run as well as convenient.
According to the report, with changing consumer lifestyles, the need for products that are convenient for the parent yet comfortable and safe for the child is increasing at a swift pace. This demand, coupled with the technological advances in this particular field, is encouraging vendors to focus more on strollers and prams that are manufactured with the aid of the latest technological advancements, come with long lasting quality assurance, and have innovative designs that cater to the convenience and comfort factors that most consumers seek.