Read it and Reap… Again! blinkbox Books Extends Popular 100 Clubcard Points Offer for Every ebook £1 and Over

LONDON, July 1, 2014 /PRNewswire/ --

blinkbox books, the digital ebooks service from Tesco, is extending its promotion of 100 Clubcard points with every ebook purchase of £1 and over.

The popular offer, which was set to expire on June 30^th, has been extended for one more month until July 31^st, due to customer demand.

blinkbox books Managing Director Gavin Sathianathan comments: "The 100 Clubcard points offer has been hugely popular with our customers since we launched it in May. We are pleased to announce that we will be extending it for another month so there's more time to stock up on summer reads for the holidays and earn valuable Clubcard points at the same time."

"We have had customers stocking up on all of their favourite ebooks, including bestsellers such as the entire series of A Game Of Thrones novels, or popular young adult titles such as Divergent.  And encouraging them to use their points with tongue-in-cheek campaigns such as 'Turn Divergent into Detergent' or 'A Game of Scones'.  For each ebook a Tesco Clubcard holder purchases, they will earn 100 Clubcard points. The more they buy, the more points they can earn. And the more likely they are to get hooked on a great book!"

blinkbox books promises to connect book lovers with their next favourite read and can be accessed online at http://www.blinkboxbooks.com or via free apps for Android tablets and smart phones like the hudl from Tesco, plus Apple iPhones and iPads. With the latest releases, including Helen Fielding's Bridget Jones: Mad About the Boy, emerging modern classics such as John Green's A Fault in Our Stars and summer romances like Jill Mansell's The Unpredictable Consequences of Love - there's a wealth of great books to fall in love with this summer.

And to make sure they only buy books they'll love, customers can try ebooks before they buy, by downloading free samples straight to their smartphone or tablet.

blinkbox books users can:

• Choose from hundreds of thousands of titles, including the latest bestsellers and timeless classics
• Read on Android smartphones and tablets, including the hudl, plus Apple iPhone and iPad devices
• Earn 100 Tesco Clubcard points on each ebook purchase costing £1 or more
• Send free ebook samples straight to their devices
• Choose from a selection of free ebooks

*The offer is extended from 1 July 2014 to 31 July 2014

Notes to editors 

blinkbox books is the third member of the blinkbox family of digital entertainment services, joining the movie and TV and music services. blinkbox movies and TV offers the latest blockbuster movies and shows without the need for a subscription on a range of devices including games consoles, tablets, Smart TVs, Blu-ray players, set top boxes and PCs/Macs. blinkbox music is an easy way to stream music for free. Users can choose from a selection of themed stations or create their own personalised stations based on music they like, starting with a song, artist or genre and letting the service do the rest. blinkbox music is available for free with adverts or without ads for a monthly subscription. It's on the web and available through Android and Apple mobile and tablet apps.

For more information contact Ben Ayers on +44(0)20-7092-8771.