HAMPTON HILL, England, August 13, 2013 /PRNewswire/ --
QuoteSearcher, an insurance website matching consumers and business to specialist brokers has unveiled a brand new look today. The website's objective is to match clients with providers of niche insurance products like HGV, motortrade and salon, those not normally found on insurance comparison websites.
Their new website is more modern, has new imagery, refreshed copy and showcases their insurance partners to give visitors a better user experience.
Ben Moore, QuoteSearcher's Business Development Manager said, "We've been operating and have been online since 2005, so are very excited about the next stage of our digital journey."
Customers who have traditionally visited QuoteSearcher's website have been sole traders and small business owners, however over the last year QuoteSearcher have been expanding their offering on the site and there has been an increase of visitors who have been looking for a number of other niche insurance products.
With the expansion of more services comes more visitors and year on year the number of visitors to the website has increased by 30%. Ben says, "We have built a business that runs well but now want to build a stronger brand and I feel that there is a lot of growth and opportunity for QuoteSearcher, especially in the digital world."
The purpose of the website refresh is to improve user experience for all visitors who are on the site. Ben explains, "The main aim for us is to generate more leads so if we can make visitor's online experience more enjoyable then we should be able to improve conversions."
The company has been expanding their services on an on-going basis, with the latest insurance offering being a service for non-standard property and catering van insurance.
Ben hopes that with the new website and launching more insurance services on the site, QuoteSearcher will be able to offer their partners more leads and increase their audience and their online presence. He says, "We are always open to hearing what insurance our customers and insurance partners are after, so as we continue to grow the business we will be able to launch more niche insurance services."
QuoteSearcher has been in the insurance industry since 2005 and offers a wide range of personal and commercial insurance services. Ben is QuoteSearcher's Business Development Manager and has been working in the insurance market for over 4 years.
Business Development Manager