LONDON, August 10, 2015 /PRNewswire/ --
R's welcome new sponsor on board ahead of the big kick-off
QPR and Smarkets have kicked off their new partnership with an official photo-call at Harlington.
Les Ferdinand, Charlie Austin and Jamie Mackie were all in attendance, along with Jason Trost, CEO and Alex Wheldon, CMO from Smarkets, to officially announce the betting exchange company as our Global Betting Partner.
Smarkets was founded in 2008 by Jason Trost, with the company offering its customers a betting exchange that offers a secure and transparent platform for trading on sporting, political and current affairs events. Smarkets' platform combines cutting-edge technology with a focus on transparency and treating the customer fairly.
As part of the agreement, Smarkets branding will feature on the back of the First Team playing shirts and shorts, as well as on the primary property position on the First Team training wear. As confirmed earlier this week, the Ellerslie Road stand will also be renamed to incorporate the Smarkets brand name.
QPR CEO, Lee Hoos, told http://www.qpr.co.uk: "On behalf of the club, we are delighted to welcome Smarkets into the QPR family.
"We have a number of new partners at the club for the 2015/16 season, and the introduction of Smarkets as one of our lead partners is one that we are very excited about.
"Discussions around the agreement are very much with a view to implementing a strategy that is mid-to-long term, and not just for the 15/16 season, which is a very refreshing start indeed."
Jason Trost, Smarkets CEO, added: "We were searching for a partner that would represent our ethos at Smarkets, and for us, QPR was a natural choice. The fans are incredible, and the organization itself is truly fan centric. We're excited for the upcoming season, and our many initiatives we will be undertaking.
Smarkets have setup a QPR supporter portal at https://smarkets.com/qpr
SOURCE Queens Park Rangers FootBall Club and Smarkets