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Publicis Chemistry strengthen management with appointment of Emma Rush


News provided by

Publicis Chemistry

20 Apr, 2015, 13:06 GMT

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LONDON, April 20, 2015 /PRNewswire/ -- Publicis Chemistry has hired Emma Rush, the former chief executive of direct marketing agency TBCH (formerly Claydon Healey) of RAPP Group, as its head of client services.

Forming part of the management team, Rush will be responsible for all aspects of client services including running the agency's accounts, which include EE, Barratt's, Royal Mail and Gatwick Airport.

Rush joins from TBCH where she successfully managed its merger into RAPP Group, developed its new business pipeline and led multiple pitch wins.

Prior to her time at TBCH, Rush was managing director at Baber Smith where she broadened the agency's offering, led a series of successful new business pitches and led innovative award winning campaigns for clients including RNLI Mystery Package which won a DMA Grand Prix and work for Royal Mail which won a Guardian Media Innovation Award.

Before Baber Smith she held managing partner and director of client service roles at Proximity London. While there she grew the business, winning accounts such as Royal Mail and Orange, and transformed Eurostar from direct mail into an award-winning digital client.

Guy Wieynk, CEO for Publicis UK & Nordics says: "At Publicis UK, our ecosystem of agencies continuously drive change leadership for our clients. Emma will be pivotal in elevating Chemistry's specialist one-to-one communications offering."

Emma Rush says: "This is a transformational moment for Publicis Chemistry with Guy Wieynk leading Publicis UK. The combination of Chemistry's one to one expertise and the collaboration with Publicis London, Poke and Blueprint makes this an exciting and unique opportunity. As Client Services Director I will be responsible for delivering great work that makes a real difference to our clients' business."

About Publicis Chemistry:
Publicis Chemistry is a brand activation agency, focused on understanding, anticipating and creating sustainable behavioural change. We help our clients lead the change in their marketplace through CRM, Retail Marketing, Promotions, Digital Advertising and Social Media. Clients include: EE, Visa, Barratt Homes, Garnier, Gatwick Airport, Royal Mail and Hotels.com. Publicis Chemistry forms part of the Publicis UK, which includes specialist sister agencies; POKE (digital), Publicis London (creative) and Publicis Blueprint (content Publishers), which are all part of Publicis Worldwide.
http://www.publicischemistry.com | @Publicis_Chem | https://www.facebook.com/PublicisChemistry

About Publicis UK:
Publicis UK is formed up of five agencies: Publicis London (creative agency), POKE (digital), Publicis Chemistry (brand activation), Publicis Blueprint (Content Publishers) and Vivid (Shopper Marketing).
Clients include EE, HBO, Procter and Gamble, Renault, SCA, Ted Baker, Mulberry, UBS and Vue.
Publicis UK is a part of Publicis Worldwide.
www.publicis.com | @PublicisWW | http://on.fb.me/1uGQDFR | http://linkd.in/1Hiuh5k

Related Links

http://www.publicischemistry.com

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