HONG KONG, May 28, 2015 /PRNewswire/ --
Priority Pass, the world's largest independent airport lounge access program, has announced its participation as the Official Airport Lounge Access Sponsor and exhibitor in ITE & MICE 2015, to be held at the Hong Kong Convention and Exhibition Centre, 11-14 June, 2015.
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Its participation in ITE & MICE reflects Priority Pass' aims to serve the growing market demand from travelers and travel trade partners in the APAC region. In addition to showcasing Priority Pass on Booth #K125 during the show, Priority Pass executives will also host seminars at the trade show, sharing their intelligence on the latest business travel trends, and offering exclusive and exciting show offers to exhibitors, travel trade and show visitors.
"As both inbound and outbound traffic booms in the APAC region, affluent business travelers have been struggling to find venues to escape from the crowd as they travel through airports. They aspire to enjoy unique and indulgent experiences in stylish, safe and exclusive surroundings. Priority Pass, a market leader since 1992, has delivered a world class airport lounge access program which fulfils our members' needs with a pleasant and memorable experience. Over the past two decades, Priority Pass has grown to be the world's leading independent airport lounge access program with the best destination coverage in the industry," says Mr Ian Lee, Business Director, Priority Pass, Asia Pacific.
As part of the show's program, Mr Lee will deliver a presentation session on 'Winning the hearts and wallets of the Asian Business Travelers' at 2:30pm and 4:00pm on the first day of the show (11 June). During his presentation, he will share the latest travel trends in the APAC region, as well as their implications on tailoring products for the Asian business travel market.
Mr Lee continues: "Our participation in this event demonstrates our commitment to the APAC market, where we have expanded our lounge coverage by more than 22% over the past year. Our lounge coverage has grown by over 30% in the mainland China market alone, with our latest lounges available at airports in Changchun, Chongqing, Baotou, Jinan and Yichang. In addition to these critical domestic Chinese cities, Priority Pass lounges cover the crucial economic hubs in the APAC region, including Korea, India and Indonesia. Our strong product portfolio and extensive lounge coverage have made us the first choice in many affinity partnerships, and we look forward to creating more win-win partnerships with our travel trade partners in future."
The Priority Pass Showcase is located at booth #K125 and welcomes travel trade, MICE and show visitors to explore business opportunities or receive an exclusive offer to become a Priority Pass member.
Priority Pass Activities at ITE & MICE 2015
Priority Pass Showcase: Booth #K125, Hall 1, Hong Kong Convention & Exhibition Centre
Seminars: 'Winning the hearts and wallets of the Asian Business Travelers'
2:30pm (English), 11 Jun (Forum E, Hall 1)
4:00pm (Chinese), 11 Jun (Forum D, Hall 1)
Exclusive Membership Offer: Visit the Priority Pass Showcase in person to check out the exciting offer, only available during the show
Priority Pass
Priority Pass (http://www.prioritypass.com) provides frequent travelers with airport lounge access, irrespective of their class of travel, airline flown or existing membership in an airline loyalty program. Launched in 1992, Priority Pass now offers more than 700 airport lounges worldwide in 400 cities in over 120 countries.
Priority Pass is part of the Collinson Group, a global leader in influencing customer behavior to drive revenue and value for its clients. The group offers a unique blend of industry and sector specialists across four core capabilities: Loyalty, Lifestyle Benefits; Insurance and Assistance. The Collinson Group has in excess of 25 year' experience, with 28 global locations, servicing over 800 clients in 170 countries, employing over 1,500 staff, managing over 20 million end customers.
For further information please contact:
Ms Fanny Chan
Marketing Director, Priority Pass - Asia Pacific
Tel : +852-2294-8515
Email : fanny.chan@collinsongroup.com
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