Accessibility Statement Skip Navigation
  • Resources
  • Blog
  • Journalists
  • +44 (0)20 7454 5110
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All Public Company News
      • All Multimedia News
      • View All News Releases

      • Regulatory News

      • D/A/CH Regulatory News
      • UK Regulatory News
      • View All Regulatory News

  • Business & Money
      • Auto & Transportation

      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalisation
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defence
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers & Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines & Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics & Personal Care
      • Fashion
      • Food & Beverages
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewellery
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental
      • European Government
      • Labour & Union
      • Natural Disasters
      • Not For Profit
      • Public Safety
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Overview
  • Distribution
  • Paid Placement
  • Multichannel Amplification
  • Disclosure Services
  • SocialBoost
  • Rooms
    • MediaRoom
    • ESG Rooms
  • AI Tools
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Hamburger menu
  • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • Send a Release
    • Phone

    • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

    • ALL CONTACT INFO
    • Contact Us

      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT

  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • News in Focus
    • Browse News Releases
    • Regulatory News
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
    • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • Overview
  • Distribution
  • Paid Placement
  • Multichannel Amplification
  • Disclosure Services
  • Cision Communications Cloud®
  • AI Tools
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists

Powerful Technology and Parabolic Growth


News provided by

NetworkNewsWire

19 Apr, 2022, 12:30 GMT

Share this article

Share toX

Share this article

Share toX

NetworkNewsWire Editorial Coverage

NEW YORK, April 19, 2022 /PRNewswire/ -- The Internet of Things (IoT) is easily one of the most powerful emerging technologies in the world today. As the IoT market for smart homes and connected cars (smart cars) continues on its path of parabolic growth, it's clear that IoT presents historic opportunities. Today's homes are increasingly connected, creating an enormous new smart-home market, and the smart-car market segment has become a nearly ubiquitous strategic development path for the auto industry as demand for constant connectivity soars. With functionality and convenience, SPYR Inc. (OTCQB: SPYR) (Profile) is delivering to consumers what they crave — smart hardware, software solutions and products that integrate with the Apple Inc. (NASDAQ: AAPL) ecosystem. Apple commands the largest share in the mobile devices market and will likely be dominant as the IoT market expands and consumers demand more privacy protection. Other tech juggernauts such as Amazon.com Inc. (NASDAQ: AMZN), Google (NASDAQ: GOOG), and Meta Platforms Inc. (formerly Facebook) (NASDAQ: FB) are also working on next-generation devices and control centers for fully connected cars and homes.

  • "Smart" business is big business, including the home and auto markets expected to reach $207.8 billion and 225.2 billion, respectively, within five years.
  • Applied MagiX Inc., a unit of SPYR, operates in the IoT market, developing and reselling Apple-compatible products with an emphasis on smart-home and smart-car products.
  • Applied Magix's first product, MagixDrive, converts wired Apple CarPlay into a wireless system.

Click here to view the custom infographic of the SPYR editorial.

Billions of Dollars, Parabolic Growth

According to Statista, the current smart-home market is ~$126.11 billion and compounding at 13.3% annually to reach an estimated $207.81 billion by 2026. In fairness, it's difficult to gauge just how big the smart-home market will be considering new innovations are disrupting every corner of the space. It's no longer just about thermostat tracking. Today, meals can be cooked, refrigerators controlled, and security monitored; the list is endless. Essentially everything under the categories of automating energy, entertainment, access, comfort, daily tasks, connectivity, and even wellness is target for the tech space to make people's lives more convenient at home.

The global smart-car market is growing at a similar clip. Allied Market Research reports the market at $63 billion in 2019 and anticipates expansion at an eye-popping compound annual growth rate of 17.1%, which will take the market to $225.2 billion by 2027. Analysts at AMR see a confluence of drivers steering the market higher, with a rising demand for connectivity solutions, a surge in need for constant connectivity, increased dependence on tech, and an upsurge in tech-savviness all contributing to the upward swing.

SPYR Inc. (OTCQB: SPYR) is a savvy tech company that, through its wholly owned subsidiary Applied MagiX Inc., develops, creates and resells Apple(R) ecosystem-compatible products with an emphasis on the smart-home market. In addition to meeting strong consumer demand, SPYR is aggressively identifying and targeting acquisitions that will grow its footprint and expand the products it offers consumers, including companies developing artificial intelligence (AI) and a diverse portfolio of smart-technology products.

Rather than spread itself a mile wide and two inches deep trying to solve problems with compatibility, SPYR and Applied MagiX have hooked their wagon to arguably the largest, most affluent and deeply passionate group of consumers in the world: Apple users. Ask anyone using Apple products what they like best and there's a good chance that the answer will be about the reliability, interoperability and simple, seamless transitions between devices. SPYR has locked in with these consumers and is leveraging that loyalty with its suite of consumer-friendly products. 

Insatiable Consumer Appetite

The coronavirus pandemic was devastating to many industries, but not so with the home-device sector. Consumer demand only increased as people spent on amenities for their homes, including smart doorbells, security systems, lights, cameras, speakers, appliances and thermostats. Consumers became more familiar with smart devices, an unintended marketing and education benefit to manufacturers. That familiarity has further spurred the uptake of IoT.

The Apple HomeKit is regarded as one of the best smart-home technologies on the market, and  SPYR's Applied Magix capitalizes on that reputation, offering cameras and a series of sensors built on the Apple HomeKit framework. Instead of relying on individual apps, all HomeKit-compatible devices are connected through Apple's HomePod (and mini), iPhone, iPad, Apple TV, Mac or Apple Watch. Of course, Siri is there as a virtual assistant to help via voice commands as well.

Smart Move

In June 2021, SPYR's Applied Magix launched its first branded and inaugural Apple CarPlay product: MagixDrive. MagixDrive brings wireless technology normally reserved for only elite brands to any vehicle equipped with a wired version of Apple CarPlay. People simply plug in the MagixDrive just as they would their phone to connect it to the infotainment console, and the device takes it from there. Set up in a matter of seconds, the phone will automatically connect wirelessly every time in the future, providing access to music, streaming services, contacts, navigation and other apps without ever leaving a pocket or purse.

Applied Magix is running a national television commercial marketing MagixDrive. Last week the company announced that it is also developing a digital marketing campaign to drive additional sales. The company already has established a presence on ecommerce sites such as eBay and Amazon.com and is aiming to solidify its brand through a social media push on a variety of sites and apps, including Facebook, Reddit, YouTube, Instagram and TikTok; the efforts include targeting influencers with significant followers for each channel.

This month, Applied Magix pulled back the curtains a bit to give the investment and tech communities a sneak peek at its secret lab where the company works its magic developing new products that expand beyond the Apple sphere. "The secret lab is very much like Apple's Advanced Technology Group (ATG) from years ago," said Applied Magix CEO Dr. Harald Zink. "Not everything being explored there is necessarily destined for release as a product or would necessarily see the light of day, beyond exploration and technology demos. Nevertheless, much of the knowledge being gained will find its way into our products and services, while some of what we explore is based on annoyances we encounter that we believe we can design a better solution for."

Massive, Loyal Customer Base

There are nearly 600 million Apple users worldwide and 1 billion Apple devices (and counting). The $3-trillion company controls the largest share of the mobile phone market by far, growing its share in Q4 2021 to 56% of the overall market from 47% in Q3. Samsung was the next closest at only 22%. Apple customers are always atop the list for loyalty, with more than 90% of iPhone users sticking with the brand when they buy another phone as shown in a Consumer Intelligence Research Partners study evaluating three years' worth of data for the major smartphone brands.

SPYR's Applied MagiX leverages the Apple brands with products that provide convenience and functionality to appeal to its customers. These are ideal consumers because they know they want Apple-compatible goods and aren't afraid to pay extra for quality. The average Apple iOS user spends $1,212 annually on tech (twice as much as an Android user), adopts Apple product at younger ages than competitors, and are willing to spend $3,000-plus on smart-home products. This is an sweet-spot target for SPYR's Applied MagiX, and as Apple continues its growth curve, SPYR intends to grow in tandem. 

Working Together

Sometimes majors in the industry step outside their own walls to work together to cumulatively come up with a solution for challenges that plague everyone. One particularly stubborn issue slowing consumer uptake has been a universal connectivity standard. Aiming to square this circle for the good of all, more than 200 companies chipped in to create an open-sourced connectivity standard, branded Matter. The idea is that by establishing a standard communication protocol, smart devises will work smoothly together regardless of manufacturer, which will further accelerate consumer adoption. Four companies have taken the lead in developing Matter — Apple, Amazon, Google and Samsung — all of which will benefit from a Matter success. In the end, the consumer will benefit the most.

Apple Inc. (NASDAQ: AAPL) HomeKit options are constantly growing and evolving, now including cameras, light bulbs, smart outlets, electronic deadbolt, motion sensors, thermostats, a smart garden and much more. With Apple's Home app, users can easily and security control their HomeKit accessories from all their Apple devices. They can turn off the lights, see who is at the front door, or adjust the living room temperature — and the new HomeKit Secure Video capability and HomeKit-enabled routed makes home even more secure.

Amazon.com Inc. (NASDAQ: AMZN) is the king of ecommerce and a big player in the "smart" world. The company was savvy enough to buy smart video doorbell company Ring for $1 billion in 2018, thrusting it into the home-security market and giving it another outlet for its Alexa voice assistant. The company today has its hands in all things smart home and then some, ranging from speakers to tablets to home monitoring robots and back again.

Google (NASDAQ: GOOG) was another visionary in the smart-home business, acquiring Nest for $3.2 billion in 2014. Nest has grown from the world's best-known smart thermostat into a wide product bag including cameras, outdoor security lights, video communications, doorbell, speakers, smoke and carbon monoxide detectors, etc. While its team works with Matter, Google intends to launch a Google Home Developer center this spring.

Meta Platforms Inc. (NASDAQ: FB) recently changed its name from Facebook, a move that speaks directly to the company's vision that the future of communications will be on the next digital frontier called the metaverse. Facebook is not a social media company; it is a technology company that is also playing in the smart-home market with its Portal family of video products with Alexa built in as a voice assistant.

The smart-home and smart-car markets are moving mainstream at a parabolic pace, replacing arcane technologies such as traditional hand-turn thermostats, push doorbells and manually operated appliances. The future is now, and the opportunity in IoT appears endless.

For more information about SPYR Inc. (OTCQB: SPYR), please visit SPYR Inc.

About NetworkNewsWire 

NetworkNewsWire ("NNW") is a financial news and content distribution company, one of 50+ brands within the InvestorBrandNetwork ("IBN"), that provides: (1) access to a network of wire solutions via NetworkWire to reach all target markets, industries and demographics in the most effective manner possible; (2) article and editorial syndication to 5,000+ news outlets; (3) enhanced press release solutions to ensure maximum impact; (4) social media distribution via IBN millions of social media followers; and (5) a full array of corporate communications solutions. As a multifaceted organization with an extensive team of contributing journalists and writers, NNW is uniquely positioned to best serve private and public companies that desire to reach a wide audience comprising investors, consumers, journalists and the general public. By cutting through the overload of information in today's market, NNW brings its clients unparalleled visibility, recognition and brand awareness. NNW is where news, content and information converge.  

To receive SMS text alerts from NetworkNewsWire, text "STOCKS" to 77948 (U.S. Mobile Phones Only) 
For more information, please visit: https://www.NetworkNewsWire.com 
Please see full terms of use and disclaimers on the NetworkNewsWire website applicable to all content provided by NNW, wherever published or re-published: http://NNW.fm/Disclaimer 

NetworkNewsWire is part of the InvestorBrandNetwork 

DISCLAIMER: NetworkNewsWire (NNW) is the source of the Article and content set forth above. References to any issuer other than the profiled issuer are intended solely to identify industry participants and do not constitute an endorsement of any issuer and do not constitute a comparison to the profiled issuer. FN Media Group (FNM) is a third-party publisher and news dissemination service provider, which disseminates electronic information through multiple online media channels. FNM is NOT affiliated with NNW or any company mentioned herein. The commentary, views and opinions expressed in this release by NNW are solely those of NNW and are not shared by and do not reflect in any manner the views or opinions of FNM. Readers of this Article and content agree that they cannot and will not seek to hold liable NNW and FNM for any investment decisions by their readers or subscribers. NNW and FNM and their respective affiliated companies are a news dissemination and financial marketing solutions provider and are NOT registered broker-dealers/analysts/investment advisers, hold no investment licenses and may NOT sell, offer to sell or offer to buy any security. 

The Article and content related to the profiled company represent the personal and subjective views of the Author, and are subject to change at any time without notice. The information provided in the Article and the content has been obtained from sources which the Author believes to be reliable. However, the Author has not independently verified or otherwise investigated all such information. None of the Author, NNW, FNM, or any of their respective affiliates, guarantee the accuracy or completeness of any such information. This Article and content are not, and should not be regarded as investment advice or as a recommendation regarding any particular security or course of action; readers are strongly urged to speak with their own investment advisor and review all of the profiled issuer's filings made with the Securities and Exchange Commission before making any investment decisions and should understand the risks associated with an investment in the profiled issuer's securities, including, but not limited to, the complete loss of your investment. 

NNW & FNM HOLDS NO SHARES OF ANY COMPANY NAMED IN THIS RELEASE. 

This release contains "forward-looking statements" within the meaning of Section 27A of the Securities Act of 1933, as amended, and Section 21E the Securities Exchange Act of 1934, as amended and such forward-looking statements are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. "Forward-looking statements" describe future expectations, plans, results, or strategies and are generally preceded by words such as "may", "future", "plan" or "planned", "will" or "should", "expected," "anticipates", "draft", "eventually" or "projected". You are cautioned that such statements are subject to a multitude of risks and uncertainties that could cause future circumstances, events, or results to differ materially from those projected in the forward-looking statements, including the risks that actual results may differ materially from those projected in the forward-looking statements as a result of various factors, and other risks identified in a company's annual report on Form 10-K or 10-KSB and other filings made by such company with the Securities and Exchange Commission. You should consider these factors in evaluating the forward-looking statements included herein, and not place undue reliance on such statements. The forward-looking statements in this release are made as of the date hereof and NNW and FNM undertake no obligation to update such statements. 

Corporate Communications Contact: 
NetworkNewsWire (NNW) 
New York 
www.NetworkNewsWire.com  
212.418.1217 Office 
Editor@NetworkNewsWire.com  

Media Contact: 
FN Media Group, LLC 
NNW@FinancialNewsMedia.com  
+1-(954)345-0611  

Modal title

Also from this source

Near-Term Production Assets Gain Traction amid Historic Gold Price Surge

Near-Term Production Assets Gain Traction amid Historic Gold Price Surge

Gold's remarkable surge — driven by an unstable U.S. fiscal policy and rising inflation — has propelled prices beyond the historic US$3,300 per ounce ...

From Exploration to Execution: New Gold Player Emerges in One of Canada's Premier Mining Districts

From Exploration to Execution: New Gold Player Emerges in One of Canada's Premier Mining Districts

Gold's meteoric rally, fueled by waning confidence in U.S. fiscal policy and soaring inflation, has not only pushed prices past the historic US$3,300 ...

More Releases From This Source

Explore

Computer & Electronics

Computer & Electronics

Cloud Computing/Internet of Things

Cloud Computing/Internet of Things

Banking & Financial Services

Banking & Financial Services

Consumer Electronics

Consumer Electronics

News Releases in Similar Topics

Contact PR Newswire

  • +44 (0)20 7454 5110
    from 8 AM - 5:30 PM GMT
  • General Enquiries
  • Media Enquiries
  • Partnerships

Products

  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®

About

  • About PR Newswire
  • About Cision
  • Partnering Opportunities
  • Careers
  • Accessibility Statement
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United States
  • Vietnam

My Services

  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
  • Data Privacy

Do not sell or share my personal information:

  • Submit via Privacy@cision.com 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
+44 (0)20 7454 5110
from 8 AM - 5:30 PM GMT
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 PR Newswire Europe Limited. All Rights Reserved. A Cision company.