LONDON, November 27, 2013 /PRNewswire/ --
Playtech, the international designer, developer and licensor of software and services for the online, mobile, TV and land-based gaming industry, is very pleased to announce that all its Live games are now available across all mobile platforms including Native and HTML5.
This announcement represents an industry breakthrough as Playtech pioneers the mobile arena for Live games as the only company which offers all its Live games on all mobile devices. These range from entry-levels mass market models to the latest high-end smartphones and tablets, including iPhone, iPad and Android. Players can choose to either download games Apps or play instantly on Mobile Web via links, enabling users to enjoy a constant flow of live entertainment wherever they are.
Aviv Nankin, Playtech's Head of Live, commented, "I believe this enhanced level of accessibility definitely takes Playtech's Live games to the next level. As the mobile trend continues to grow the ability to tap into this market via both Native and HTML5 platforms provides operators with additional ways to attract and retain players. By enabling operators to offer players Live games anytime and anywhere, Playtech transforms the capabilities of on-the-go gaming in all markets throughout Europe and Asia, providing its licensees with a strong competitive advantage. I am certain this innovation will benefit our licensees' bottom line."
Playtech (http://www.playtech.com) develops unified software platforms and content for the online and land-based gaming industry, together with providing a range of ancillary services such as marketing, hosting and CRM services.
The Group's capabilities enable the delivery of an integrated software or turnkey solution, with players accessing online, broadcast, mobile and server-based gaming terminals through a single account.
New licensees include existing online operators upgrading or diversifying their offering, land-based casino groups, government sponsored entities such as lotteries, and new entrants making their online gaming debut, particularly in newly-regulated markets.
Founded in 1999, Playtech is listed on the London Stock Exchange and has over 3,000 employees located in 11 countries. Its leading gaming applications include casino, poker, bingo, sports betting, live, mobile and social gaming, casual and fixed odds games.
For further information contact:
Mor Weizer, Chief Executive Officer
Ron Hoffman, Chief Financial Officer
c/o Pelham Bell Pottinger
Adam Kay, Head of Investor Relations
Pelham Bell Pottinger
David Rydell / Olly Scott / Guy Scarborough