HAMBURG, Germany, November 10, 2011 /PRNewswire/ --
- Record-breaking browser games Shakes&Fidget, SoccerStar and Bloodmoon receive marketing push with TV ad campaign
Online games developer Playa Games announced the start of a media cooperation with RTL interactive, Germanys largest TV network. As of today http://www.RTLspiele.de is presenting Playa's free-to-play browser games Shakes&Fidget, SoccerStar and Bloodmoon to its online community. RTL interactive will promote the games with commercials in the German RTL television channels and its wide-reaching RTL online network.
Hannes Beuck, CEO of Playa Games GmbH, is expecting to set new user number records with the marketing support by the well-known RTL brand. Playa Games recently crossed the 20-million-player mark, which means that its user count has doubled since the beginning of the year. "By cooperating with RTL interactive and its premium player community we're on the right path to continue this rapid uptrend", said Beuck.
RTL interactive presents the users of RTLspiele.de a successful collection of exciting games in a comprehensive online portal with strong community features. "Playa Games' new offerings are the perfect addition to our extensive casual games portfolio", said Dewi Buchholz, head of Online Gaming at RTL interactive.
With Shakes&Fidget RTLspiele.de gains an international role-playing hit that pokes fun at fantasy stereotypes with a humorous graphic style. In SoccerStar sports fans experience the thrill of league games not as coaches or managers, but as players on the field. And Bloodmoon delivers gothic role-playing thrills as members of the Vampire, Werewolf and Hunter factions are battling for supremacy in an eerie underworld setting
Playa Games ( http://www.playa-games.com ) is a developer and publisher of browser games and has been enjoying continuous growth since being incorporated in 2009. Numerous awards have acknowledged the outstanding quality of its games. The role-playing game Shakes & Fidget and the sports management simulation SoccerStar are regarded as milestones in the browser game market. Most recently, Playa Games has created a buzz with the gothic RPG Bloodmoon. This shooting star among European browser game developers also announced their entrance into the market of gaming apps for mobile platforms.
SOURCE Playa Games GmbH