APAC dominated the global personal care chemicals market followed by Europe in 2020.
Skin care is the largest segment in the global personal care chemicals market by end user, accounted for more than 35% share in 2020. Increase in disposable income and demand for organic skin care products are fueling the market growth.
Digitalization has played a huge role in growth of personal care chemicals market, with the growth in penetration of social media in countries such as India and China. Social media has given opportunity to brands to connect with consumers and identify their needs better.
The men's grooming product market has witnessed an increasing demand for natural, clean-label, and organic products due to the rise in consumer awareness.
Brands are using augmented reality and virtual reality technologies to create a buying experience for consumers that is not available during COVID-19 pandemic
Market Size & Forecast by Revenue | 2020−2026
Market Dynamics – Leading trends, growth drivers, restraints, and investment opportunities
Market Segmentation – A detailed analysis by ingredients, sources, end use application, and geography
Competitive Landscape – 5 key vendors and 20 other vendors
Rheology modifiers are vital additives used in chemical manufacturing to achieve desired rheological characteristics for applications such as skincare or hair care. Apart from getting the desired viscosity, these additives also help in controlling shelf life, ease of application, and sagging.
The global organic personal care chemical market is expected to witness significant growth over the coming years. Many of these products are composed of plant-derived ingredients such as roots, essential oils, herbs, and flowers. Few organic ingredients are also derived from animals, such as minerals and beeswax. Post extraction, they are combined with several naturally occurring carrier agents, preservatives, humectants, emulsifiers, and surfactants.
Skincare products are used to enhance and maintain the appearance of human skin. There are a variety of products available in the market, such as cleansers, toners, body lotions, oils and serums, and creams with alpha-hydroxy acids and retinol as some of their key ingredients.
Personal Care Chemicals Market by Ingredients
Personal Care Chemicals Market by Sources
Personal Care Chemicals Market by End User Application
Personal Care Chemicals Market – Dynamics
One the most important criteria that has contributed to the growth of the personal care chemicals market is increased demand for organic or naturally sourced ingredients for both skincare and hair care products. Consumers research on the benefits of organic products compared with synthetic products and give importance to certified products. Customer perception of brands is also being related to environmental friendliness of the product and its sourcing. Certification seals are also being displayed more prominently on packaging as companies realized its value in communicating information to consumers about a product's reliability. Natural ingredients for cosmetics or hair care products are raw materials derived from plants or animals that are used in production of these products. Companies are replacing synthetic chemicals with natural ingredients, partly due to demand and partly because of move toward sustainable raw materials.
Key Drivers and Trends fueling Market Growth:
Growing Young Population
Increasing Demand in Emerging Economies
Growth in Sustainable Packaging
Different Perceptions of Premium
Personal Care Chemicals Market – Geography
The personal care chemical market in North America has grown, and one of the reasons is rising consumer awareness concerning the toxicity of synthetic chemicals used in beauty and personal care products. The US market is already very fragmented with many leading global players because of the highly competitive industry. Demand for anti-aging and multifunctional products is growing significantly owing to the increasing aging population in the region. E-commerce platforms have made distribution and sales easy while growing competition has compelled manufacturers to introduce and expand their product portfolio. The personal care market is growing due to the rise in direct-to-consumer channels such as e-commerce platforms and the use of social media to engage directly with consumers. With the rise of new emerging platforms, influence marketing on social media has helped brands to reach out to consumers.
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