LONDON, Oct. 16, 2017 /PRNewswire/ -- Selling Simplified, a global leader in B2B demand generation announced today the strategic appointment of Paul Briggs as General Manager – EMEA, to further strengthen its global management team.
Selling Simplified is experiencing explosive growth with an increase of over 87% on 2016 and is fast becoming the partner of choice by global technology companies looking to expand business outside of the traditional competitive markets in the US & UK. Selling Simplified is the only B2B demand generation company delivering campaigns in 219 countries and in multiple languages.
Paul Briggs has helped media, marketing and technology companies stay ahead of digital disruption and transformation, whilst growing business organically, through partnerships and acquisition. Paul brings deep knowledge and passion for technology, honed through initially writing about it as a journalist and editor; then as a publisher for global IT publications, combining budgeting and P&L responsibility, along with go-to-market strategy and execution. Paul is a natural incubator and is happy with the hands-on nature of growing startups and partnerships with them, and also possesses the strong people management skills required for fast-growing companies. "I am extremely excited to be joining Selling Simplified at this stage in its growth," said Briggs.
"For me, it is the optimal time to use all my experience to accelerate their growth in EMEA and beyond. I am excited about the product roadmap of additional data services that will be baked into the core offering."
Since inception in 2011, Selling Simplified has seen year-on-year growth awarded Inc. 5000 status for both 2016 & 2017, while employing over 300 people worldwide and with operations in 6 countries. Selling Simplified attributes its success to consolidating its core offering of lead generation products together with its Data Cleansing and Enrichment solutions LeadMATCH & LeadCARE into a single digital platform demandcentr. "Paul is a great addition to the team and is joining us at a tipping point in our evolution as we further enhance our demandcentr platform with the integration of Intent-Based Data and our Intelligent Content Engine. We believe he will be influential in promoting and accelerating the global growth of our business," said Mike Whife – CEO, Selling Simplified Group.
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Filling your funnel can be difficult. But it doesn't have to be. At Selling Simplified, we're demand gen geeks. So you don't have to be. With access to one of the largest global B2B audiences, you can instantly turn on the industry's leading platform to connect with B2B buyers and turn up demand. Fast. From upper funnel to highly qualified Sales Ready Leads, our mission is to target and engage your ideal prospects, and connect you with them at the point in their buying cycle when you want to engage them. At the volume you need. And in the timeframe you require. We're committed to helping you grow faster, and our team of specialists positioned all over the world, is purpose-built, and at-the-ready, to deliver a world-class experience to support your unique objectives.
SOURCE Selling Simplified