DUBLIN, March 25, 2013 /PRNewswire/ --

Everyone is talking about search engine optimisation and Irish car parts retailer, MicksGarage, have their foot on the accelerator. This week they partnered with a Dublin-based SEO company, to get to page one on Google search results.

The hunt for products and services usually starts with a simple Google search but people rarely look past the first page of results. For this reason, online motor parts supplier, MicksGarage, want to drive its search engine rankings to page one. How do you get to page one? When you type your keywords into the search bar, Google will populate the results page depending on what it classifies as most relevant. To make your website most relevant you must make certain tweaks to your website. Many companies are outsourcing this 'tweaking' to the experts.

MicksGarage has called upon the pan-European expertise of a Dublin-based SEO company. The partnership will allow them to develop and implement a new SEO strategy and increase the traffic to http://www.micksgarage.com. They hope to attract a variety of motoring consumers, from a car enthusiast eager to do some DIY on their motor, a learner-driver seeking a new wing mirror to a family looking for a trusty roof-rack for their summer road trip.

Founded in 2004, MicksGarage have grown to be one of the UK and Ireland's top online automotive product suppliers. Consumers who navigate to their website could be searching for a range of products including bluetooth hands-free kits, car mats, engine and service parts, spanners or car lamps. They currently have over 1.5 million products listed on their site including brand-specific parts. By striving to get to page one, MicksGarage plan to increase their website traffic.

John Smyth, Head of Marketing at MicksGarage states "We want the MicksGarage website to appear consistently on Page 1 of the Google search results for a range of products. We've learned that in order to get a high ranking on Google search, your website has to meet certain criteria in terms of reliable, useful, original content & quality back-linking. For this reason, we have decided to work with SEO experts who have a proven track record in order to drive our SEO strategy to the next level, and get us the visibility we need to get to the top."

To view the range of products available from MicksGarage go to http://www.micksgarage.com.

SOURCE Micks Garage