Nexen Tire revamps their website to serve as a content hub and bolster its digital capability

SEOUL, South Korea, March 13, 2017 /PRNewswire/ -- Nexen Tire, a leading global tire manufacturer, announced the launch of its redesigned global website today, designed with digital in mind foremost.

Through the renewed website, visitors can access a variety of information on Nexen Tire such as its products, services, information on tire in general, news & campaigns and corporate information in a more digital-friendly way. Visitors across the globe also can enjoy Nexen Tire content that have been uploaded on Facebook, YouTube, or various blogs, and share content from the website with other social media platforms.

"The renewed website, serving as Nexen Tire's key digital marketing channel, delivers a wealth of content on the company's milestones in a more engaging way to connect with global customers," Nexen Tire stated.

In addition, the website allows customers to easily compare features between products through the new "Key Performance Indicator function" tab.

The website designed with responsive user interface is optimized for various digital devices such as PC, mobiles and tablet. Web accessibility has also been enhanced by search engine optimization, making it easier to navigate information.

"In a bid to get closer to customers through digital channels, we will continue to interact with them via social media channels and mailing services, as well as the corporate website."

More details on Nexen Tire's renewed website, available in both English and Korean, can be accessed through the following address: www.nexentire.com.

About Nexen Tire

Nexen Tire, established in 1942, is a global tire manufacturer headquartered in Yangsan, South Gyeongsang Province, and in Seoul, South Korea. Nexen Tire, one of the world's fastest growing tire manufacturers, works with 390 dealers based in 140 countries around the world (as of Dec 2016) and owns three manufacturing plants -- two in Korea (Yangsan and Changnyeong) and one in Qingdao, China. Another plant in Zatec, Czech Republic will be operational by 2018. Nexen Tire produces tires for passenger cars, SUVs, and light trucks with advanced technology and excellence in design. The company also focuses on producing UHP tires, which are based on advanced technologies. Nexen Tire supplies OE tires to global car makers in various countries around the world. In 2014, the company achieved a grand slam of the world's top 4 design awards for the first time amongst the various tire makers in the world. For more information, please visit http://www.nexentire.com.

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SOURCE Nexen Tire