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New Look Announces Prom Dresses for the Summer Ball


News provided by

New Look

01 May, 2013, 10:03 GMT

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LONDON, May 1, 2013 /PRNewswire/ --

Modern day princesses can live out their fashion fairy tales this summer, by slipping into one of the gorgeous gowns from New Look's picture-perfect prom dress collection. Black tie or semi-formal occasion? College leaver ball or summer dance? No matter the event, choosing a dream dress is no longer the stuff of make-believe now that this fabulous new collection is available in-store and online at newlook.com.

New Look has taken inspiration from this year's hottest red carpet looks. Full-skirted gowns, statement jewels, and sparkly clutches ruled on Oscar night, as seen on Jennifer Lawrence, Fan Bingbing, and Sally Field. And memory-making screen siren looks are big at New Look too! Channelling the romance and elegance of Amy Adams' dove grey fashion choice, the silver Kendal dress by Ruby Prom combines a romantic ruffled skirt in wispy tulle with a beaded bodice in shimmering satin. Click here to view this sensational dress.

Girls who want to dazzle and shine will already be in love with the metallic trend sweeping this year's catwalks and red carpet galas. Jessica Chastain, Stacy Keibler, and Halle Berry have all looked graceful and poised in slender 'metal-icious' column gowns. New Look's super-chic maxis echo this sophisticated look. But, whenever the stars come out at night, twinkling embellishment is key. This blue embellished bandeau maxi prom dress surely has true star quality!

Something short and sexy? New Look's collection also features flirty ballerina-style dresses and glamorous Grecian goddess looks with flowing chiffon skirts. As every star-gazer knows, pretty pinks, punchy reds, and cool mint greens are summer's three hottest shades for eveningwear. All three are available at New Look.

So, every Cinderella shall go to the summer ball in sensational style thanks to the fabulous new prom range collection from New Look. Already ranked Britain's No. 1 for dresses, New Look is now the go-to brand for red carpet-inspired eveningwear too.

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