New Apple Shop Opening at Virgin Megastore Mall of The Emirates

DUBAI, UAE, March 10, 2011 /PRNewswire/ -- Virgin Megastore announced today that it is opening the first Apple shop in the United Arab Emirates at the Virgin Megastore, Mall of The Emirates, Dubai. The Apple shop will open on Wednesday, March 16th at 5:00 p.m. The new Apple shop will offer both new and existing Mac users the opportunity to discover the full range of Apple desktops and notebooks, including the award-winning MacBook, MacBook Air, MacBook Pro and iMac, along with a range of Mac-compatible software and accessories with the support of knowledgeable Mac Solutions Consultants.

"Since 2005, the Virgin Megastore has been one of the best places to test drive and explore Apple products in Dubai. With the opening of the first Apple shop in the United Arab Emirates at the Virgin Megastore, we're really excited to build on this and offer our customers a first class shopping experience for everything Mac," said Nisreen Shocair, President of Virgin Megastore in the Middle East. "Customers who want to learn more will be able to watch the various daily product demos showing the different types of projects you can create with a Mac."

At the Apple shop customers can take a guided tour of the Mac and discover how easily Mac owners can create amazing-looking creative projects. Customers can learn why Macs are the perfect solution for creating projects in the home such as making music, Hollywood-caliber movies and professional-looking websites, video chats with family and friends, sharing stories on a blog and making beautiful photo books.

Customers who purchase a qualifying Mac at the Apple shop on Wednesday, March 16th will receive an exclusive 10% discount on all their Apple purchases on that day.

About Virgin Megastore

Virgin Megastore is a global leader in retail entertainment and the number one entertainment destination in the Middle East. A one-stop shop for all your entertainment needs, Virgin Megastore offers a wide range of products, including CDs, books, games, movies, gifts and the latest in technology. Virgin Megastore is a unique shopping experience that offers an innovative products and services for all age groups. Catering to local cultures through events, activities and support of local artists in each market it enters, Virgin Megastore is truly a global brand with local flavor

Contact: Lina Karam + 971-506458217; lina.karam@virginmena.com