DUBLIN, Dec. 18, 2014 /PRNewswire/ --Research and Markets

(http://www.researchandmarkets.com/research/cvnc9t/natural_and) has announced the addition of the "Natural and Organic Personal Care Product Market in the US 2014-2018" report to their offering.

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Natural personal care products are made up of quality ingredients found in nature such as flowers, fruits, and vegetables. There is no official government definition on the term "natural" on the label. However, products that appears to be natural does not contain artificial flavors, colorings, chemical preservatives, or artificial or synthetic ingredients.

On the other hand, organic personal care products are made with organic ingredients in a proportion of 95 percent or more and are usually labeled "organic" or bear the organic logo. Often both these terms are used interchangeably by people.

The analysts forecast the Natural and Organic Personal Care Product market in the US on the basis of revenue to grow at a CAGR of 9.07 percent over the period 2013-2018.

This report covers the present scenario and the growth prospects of the Natural and Organic Personal Care Product market in the US for the period 2014-2018. To calculate the market size, the report considers the total sales of natural and organic personal care products.

The report, Natural and Organic Personal Care Product Market in the US 2014-2018, has been prepared based on an in-depth market analysis with inputs from industry experts. It covers the Natural and Organic Personal Care Product market landscape in the US and its growth prospects in the coming years. The report also includes a discussion of the key vendors operating in this market.

One major trend in this market is the growing environmental concern among consumers, which is motivating consumers to use eco-friendly products. Manufacturers have started using ingredients in personal care products that are harvested ethically without the use of pesticides and other chemicals.

According to the report, one of the main drivers of the market is the increased number of savvy consumers in the country. Consumers are more knowledgeable about the benefits and drawbacks of the various personal care products available in the market, which determine their purchasing behavior.

Further, the report states that competition because of the presence of synthetic or chemical personal care products such as face creams, foundations, shampoos, or conditioners is one of the main challenges hindering the market growth. This has led to frequent price wars among the market vendors and hence the loss of consumers.

The study was conducted using an objective combination of primary and secondary information including inputs from key participants in the industry. The report contains a comprehensive market and vendor landscape in addition to a SWOT analysis of the key vendors.

Key Topics Covered:

01. Executive Summary

02. List of Abbreviations

03. Scope of the Report

04. Market Research Methodology

05. Introduction

06. US: Overview

07. Market Landscape

08. Market Segmentation by Nature of Product

09. Market Segmentation by Product

10. Natural and Organic Skin Care Products Market in US

11. Natural and Organic Hair Care Products Market in US

12. Natural and Organic Make-up Products Market in US

13. Market Segmentation by Distribution Channel

14. Buying Criteria

15. Market Growth Drivers

16. Drivers and their Impact

17. Market Challenges

18. Impact of Drivers and Challenges

19. Market Trends

20. Trends and their Impact

21. Vendor Landscape

22. Key Vendor Analysis

23. Other Reports in this Series

Companies Mentioned:

• Estée Lauder Companies
• Hain Celestial Group
• L'Oréal
• Shiseido
• The Clorox
• Arbonne
• Aubrey Organics
• Colgate-Palmolive
• Colomer
• Colorganics
• Gabriel Cosmetics
• Giovanni Cosmetics
• Iredale Mineral Cosmetics
• Johnson & Johnson
• Laverana
• Oriflame Cosmetics
• Physicians Formula
• Weleda
• Whole Foods Market
• Yes To

For more information visit http://www.researchandmarkets.com/research/cvnc9t/natural_and

Media Contact: Laura Wood , +353-1-481-1716, press@researchandmarkets.net

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SOURCE Research and Markets