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Music Driving us to Distraction – New Research From Allianz Your Cover Lifts the Lid on the Effects of the Music we Listen to in Our Cars


News provided by

www.YourCoverInsurance.co.uk

30 Aug, 2012, 12:29 BST

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LONDON, August 30, 2012 /PRNewswire/ --

Half (54%) of UK motorists want volume controls enforced on in-car music to stop it being a driving distraction.

The average driver listens to seven hours of in-car music a week, equating to 13 billion hours[1]of noise pollution on UK roads every year. New research from Allianz Your Cover Insurance (http://www.yourcoverinsurance.co.uk/) reveals that two thirds (63%) of car drivers get annoyed by other drivers playing loud music.

Natalie Woods of Allianz Your Cover Insurance said: "Our research found that one in ten car drivers admit that listening to music has caused them to have or nearly have a car accident. This rises to nearly one in three amongst 18-24 year-old drivers who have been side-tracked by music. Singing along to music whilst driving can be fun, but as the motorists we polled admitted, listening to music in the car can be a distraction. We want to make sure drivers put their safety needs first."

Jazz and blues fans are the most easily diverted on the roads and a quarter have got into car accidents by being too tuned into their music. Classical music fans are the most cautious drivers by not getting too carried away to the beat with only 6% having veered off course by listening to music.    

Drivers play music for an average of 72% of the time they are in the car and over a quarter (27%) of drivers admit to listening to music every time they are in the car. This is because they feel it makes the journey go quicker (61%), it's relaxing (47%) and simply enjoy singing along (42%).

Men are more likely to be entranced by their music as nearly a quarter (22%) of men have had or nearly had an accident due to listening to music, whereas this has only happened to 12% of women.

Motorists cited that fellow passengers talking (48%), children (44%) and mobile phones (41%) also caused them to take their eyes off the road. Nearly one in five drivers admitted to having a car accident due to talking to their fellow passengers.

Ms. Woods continues "If drivers do find themselves being distracted whilst driving, it can be worth pulling over and sorting out any in-car issues before carrying on. Although if an accident does happen on the road, motorists should ensure they have comprehensive car insurance so they are not left out of pocket."

Notes to Editors

A survey of 1000 UK car drivers was carried out in August 2012 by 72 Point on behalf of Allianz Your Cover Insurance.

[1] Respondents listen to seven hours of music in their cars a week. Seven x 52 weeks a year x 37,420,530 UK car drivers = 13,621,072,920

About Your Cover

Your Cover is a new breed of insurance product, offering cover that customers select to precisely match their own lifestyle and circumstances. Using an easy to use 'Quote and Buy' website, Your Cover makes it simple to design, obtain a quote and manage your insurance online.

The result of two years' research involving thousands of insurance buyers, Your Cover is a product from Allianz Insurance plc, which is a part of the global Allianz Group.

About Allianz

Allianz Insurance is one of the largest general insurers in the UK and part of the Allianz SE Group, the largest property and casualty insurer worldwide. Reassuringly in these uncertain financial times, in July 2011 the Standard and Poor's rating for Allianz Insurance was reaffirmed as AA-with a stable outlook and the rating of Allianz SE was also reaffirmed as AA with a stable outlook.

SOURCE www.YourCoverInsurance.co.uk

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