LONDON, November 17, 2011 /PRNewswire/ --

Busiest UK parenting community responds to demand with exclusive offers

Savoo technology only allows appropriate deals for members

In a sign that UK consumers are fed up with paying inflated prices during these tough economic times, Mumsnet, the UK's busiest online community of parents which attracts 25,000+ posts a day and over 32 million page views a month, has launched a new 'Weekly Deals' section of its community-based site.

Responding to users, many of whom are keen to save money on certain brands, Mumsnet has partnered with Savoo.co.uk, the UK's fastest growing deals and discounts site, to offer users specially selected exclusive deals and discounts from some of the UK's top merchants.

The Savoo feed of deals, codes and discounts has been tailored exclusively for Mumsnet, focusing on the deals the members requested in a recent survey and allowing them to save money on items they need.

Justine Roberts, Co-founder and CEO of Mumsnet, said "We're always striving to listen to our users and to respond to their needs. In these cash strapped times people are increasingly on the look out for the best value so we're really pleased to be able to partner with Savoo and so provide the best deals on the things that our users want to buy."

Simon Bird, General Manager of Savoo said, "We are delighted to partner with a brand like Mumsnet and offer a bespoke service its customers have asked for.  We are proud of our technology and the relationships we have with the UK's merchants, and believe our offering is unique in the affiliate market space.  We are looking to partner with other big online brands to offer their communities an efficient and more attractive online experience where they can be savvy with their money - something Savoo is committed to doing for all its customers."

Savoo.co.uk, launched in 2009, is the international arm of the highly successful US parent company Savings.com. Savoo is dedicated to offering consumers the best user experience whilst working closely with merchants and agencies to promote deals in a controlled and transparent way.

Notes to Editors:

About Savoo

Savoo promotes savvy shopping, deals and discount codes and is the international arm of the US deals giant Savings.com.  The Company's dedicated team of DealPros® scours the Web to find top offers in every category from designer clothes to baby gear to big screen TVs.

Savoo.co.uk, launched in 2009, is the international arm of the highly successful US parent company Savings.com. Savoo is dedicated to offering consumers the best user experience whilst working closely with merchants and agencies to promote deals in a controlled and transparent way.

Recent examples of consumer driven innovation from Savoo include launching Savoo Personalisation where consumers complete a short wizard about their shopping preferences, and in return get their own personalised deal feed offering deals on exactly what they like. Other recent innovations also include Savoo Local, which features local restaurant deals, and Savoo Compare offering mobile, broadband, finance and utilities comparison.

Savoo is owned by US company Savings.com, the leading US-based online community for deals and expert shopping advice.

About Mumsnet

Founded in 2000 by two new mothers, Mumsnet is the busiest social network for parents, generating over 30 million page impressions a month and nearly 4 million visits per month, with 200 local sites and a network of bloggers. It regularly campaigns on issues including support for families with SEN, improvements in miscarriage care and internet freedom of speech.

For further information or interview opportunities with Simon Bird please contact:

Ed Fleming, Head of PR Savoo.co.uk
efleming@savoo.co.uk
contactus@savoo.co.uk
+44(0)203-005-7504

SOURCE Savoo.co.uk