LONDON, November 28, 2014 /PRNewswire/ --
The gaming company Mowjow and Getty Images have strengthen its partnership by signing a new content licensing agreement which will enforce delivery of premium rich media content to Mowjow's picture game.
Mowjow (http://www.mowjow.com) announces today that it has signed a new content licensing agreement with Getty Images (http://www.gettyimages .com), the world's largest image provider, for access to a huge number of premium images to be used in its mobile game. The game where it pays to be smart.
Mowjow positions itself in the centre of the fast growing image-driven market for mobile applications. The company's unique business proposal is offering a skill based game with stunning images, for money prizes up to one million euro.
"The renewed relationship with Getty Images will further intensify Mowjow's unique position as the world's only picture game with money prizes. It will also drive the company's development of additional business verticals such as thematic games and sponsored tournaments" says Mowjow's founder Andreas Christensen.
Getty also express their satisfaction over the partnership;
"The rise of image-rich mobile entertainment is showcasing the power of imagery to drive customer engagement in an increasingly visual world. Mowjow's innovative gaming model and its use of high quality copyrighted images from Getty Images demonstrates that technology and content licensing can be mutually beneficial. This partnership sets a new standard for imagery in the mobile gaming industry and we are proud to be partnered with Mowjow".
Mowjow's founder Andreas Christensen adds;
"Mowjow leverages from the close relationship with Getty Images in multiple ways.
It gives us access to globally unique premium collections of images that delight our players. Furthermore, it opens for high level access to the world's leading marketing and media agencies. This new deal with Getty Images will leapfrog us towards becoming a leading gaming brand."
Mowjow (http://www.mowjow.com) is the new gaming company that provides the world's only picture game with money prizes. The skill based picture game is using delightful pictures from Getty Images. The players can either play for free, or choose paid games to win money prizes up to an amazing one million euro.
Operating from its proprietary platform Mowjow incorporates all functions from game creation and marketing to gameplay. A unique feature in Mowjow is its innovative referral programme where players are rewarded to share and engage other players.
The game is a web application accessible from all devices and the addressable audience is estimated at more than one billion players globally.
Mowjow is based in London, with branches in Stockholm and Kharkov. Mowjow was founded by the Norwegian entrepreneur and investor Andreas Christensen and has today more than 500 shareholders. Mowjow is "The game where it pays to be smart."
Mr. Andreas Christensen
Executive Chairman & Founder
SOURCE Mowjow Plc