MobileBits Announces Pringo Media For iPhone And Android

- Pringo media offers a turnkey live & on demand video solution for business

LOS ANGELES, May 15, 2012 /PRNewswire/ -- MobileBits Holdings Corp., (OTCBB: MBIT), a leading provider of enterprise-class social and digital experience solutions, today announced the availability of Pringo Media™, a complete Mobile Video Asset Management platform (mVAMP).  The Pringo Media solution will allow enterprises to manage and deliver any video content to Apple iPhone and Google Android smartphones, in addition to BlackBerry.

Pringo Media has several key features to effectively handle the challenges of delivering video to any mobile device. Among the features is a proprietary Universal Wrapper™ technology designed to ingest video content once and deliver to any device. In addition, Pringo Media offers Dovetailing™ capabilities, which is the most efficient form of adaptive streaming, helping to reduce buffering and increase the quality of the end user experience.  

"We chose Pringo Media to deliver our content to any device. The platform helps manage our ability to deliver high quality experiences for our users today, as well as in the future," said Greg Burton CEO of UB Sports.

Pringo Media alleviates the escalating costs and complexities of delivering high quality video to multiple devices by enabling any enterprise to now manage and deliver both live and on-demand video at 30% to 45% lower bandwidth consumption with the highest rich media delivery quality.

eMarketer estimates that by 2016, more than 110 million Americans—or one-third of the total US population—will watch video content on a mobile phone at least once per month.

For more information or demonstration of how Pringo Media can help your business deliver streaming video to your mobile audience, contact pringomedia@mobilebits.com.

About MobileBits
MobileBits Holdings Corp. is a global technology company that strengthens relationships between businesses and their audience by enabling exceptional digital experiences.  Our family of Pringo™ products delivers highly integrated social, rich media, loyalty and mobile marketing solutions to any device, which, in turn, drives engagement and loyalty to maximize revenue.

To learn more, visit MobileBits www.mobilebits.com/pringomedia.

This press release contains forward-looking statements that are made pursuant to the safe harbor provisions of the Private Securities Litigation Reform Act of 1995. By their nature, forward-looking statements and forecasts involve risks and uncertainties because they relate to events and depend on circumstances that will occur in the near future. There are a number of factors that could cause actual results and developments to differ materially from forecasted results. These risks and uncertainties include our ability to: attract end users; attract advertisers; our ability to successfully implement our current long-term growth strategy; as well as product demand, market competition, fluctuations in advertising payouts, delays in website & application development, technical issues beyond our control, reliance on the various platforms that we build applications on, and risks inherent in our operations. For a discussion of these risks and uncertainties, please see our filings with the Securities and Exchange Commission. Our public filings with the SEC are available from commercial document retrieval services and at the website maintained by the SEC at http://www.sec.gov.