Mellerio's website now loads three times faster for users anywhere in the world
LONDON, June 24, 2014 /PRNewswire/ -- Mellerio dits Meller has chosen CDNeworks to accelerate its website to meet performance requirements globally and reflect the company's exceptional brand values. Mellerio has a proud history of producing unique pieces for European royalty, giving it the nickname "The Jeweler of the Queens." When Mellerio first launched globally with a website hosted in France, the website was plagued with frequent error messages and pages that took much too long to load—especially for users outside France.
"We quickly realized that if we wanted our website to project our brand values—elegance and precision craftsmanship—we could no longer rely solely on a website hosted in France. That caused too many reliability problems for users in other countries," said Diane-Sophie Lanselle, Head of Communications at Mellerio. "So we looked into ways we could overcome that problem and give all users everywhere the same seamless navigation experience."
The main problem Mellerio was facing was distance induced latency—web pages simply take longer to load the farther the origin datacenter is from the user. The greater the distance, the slower and more unpredictable performance becomes. Slow response times drastically reduce user satisfaction or cause users to leave a website altogether.
CDNetworks caches content on servers located around the world, so it can be rapidly delivered to nearby users. The solution works by storing the website's most-often requested content in cache on servers in CDNetworks' vast network. That means the content can be delivered anywhere almost instantly.
"We studied several options but decided to go with CDNetworks. What won us over was its end-to-end customer service and expansive network that covers our key regions: the U.S., Middle East, and Japan," said Diane-Sophie.
CDNetworks' content acceleration solution improved the speed, reliability, and stability of Mellerio's website. Web pages now load faster even during unexpected traffic surges and temporary network disruptions. And that's true no matter what country the users are located in.
"Our website response time was slashed by a factor of three as soon as we set up CDNetworks," said Diane-Sophie. "And the switchover was completely transparent; it didn't require any changes to our existing hardware or software. We immediately saw the benefits of our investment—and our users finally got a website experience worthy of the Mellerio dits Meller brand."
Mellerio dits Meller is the world's oldest jeweler and France's oldest family business. Known as Europe's "Jeweler of the Queens" ever since Marie de Medici, it has been run by 15 consecutive generations of the Mellerio family starting in 1515, when the family came to France. Five generations have received France's prestigious Legion of Honor award. The company won awards at every single Paris Exposition and boasts an unmatched historical archive. It has been named one of France's "Living Heritage" companies (Entreprise du Patrimoine Vivant) and has received the French jewelers' certification Joaillerie de France.
Mellerio is a member of the Henokiens Association, the Family Business Network, the Comite Colbert, the Comite Vendome, the French Association of Jewelers, Goldsmiths, and Silversmiths, and the French Association of Haute Couture.
For more information, visit http://www.mellerio.fr/en.
CDNetworks enables Global Cloud Acceleration. Our mission is to transform the Internet into a secure, reliable, scalable and high performing Application Delivery Network. CDNetworks' unique position as the only multinational CDN with expertise and infrastructure in China, Russia and other emerging markets, enables us to be trusted partners in local markets, while serving as foremost experts on extending into global markets. Accelerating more than 40,000 global websites and cloud services over our 140 PoPs, CDNetworks serves its e-business customers across industries like finance, travel, ecommerce, learning management, high tech, manufacturing and media. CDNetworks has been serving its enterprise customers for more than 13 years, and has offices in the U.S., Korea, China, Japan, and the UK. For more information, please visit: www.cdnetworks.com
Contact: Sharon Bell