- Leading yoga gear company brings innovative, locally made yoga mat with superior grip to European practitioners
BELGIUM, Sept. 20, 2012 /PRNewswire/ -- Manduka, purveyor of high performance yoga gear and the #1 choice of yoga teachers worldwide, announced today the launch of its first-ever sticky mat, exclusive to the European yoga community. Marrying the innovative qualities Manduka's products are known for, with the travel-friendly characteristics that many practitioners need, the attainably priced Manduka Sticky Mat is unparalleled in the European yoga market.
"Yoga is about staying rooted and grounded both on and off the mat," said Manduka European Manager, Bruno De Muynck. "We wanted to offer a high quality product that allows the user to enjoy their practice without the diversion of slipping and sliding on their mat. The new Manduka Sticky Mat ensures that the user will be supported no matter where their practice takes them—to the studio or on the road."
The light-weight, foldable Manduka Sticky Mat is an improved version of the world's original sticky mat. Designed with the qualities needed to stay centered during yoga practice, it's optimally sticky for superior surface grip and comfort. Created with phthalate-free PVC in a German Oeko-Tex Class 1 certified, zero waste, zero emissions process facility, the Manduka Sticky Mat is manufactured with the environment in mind.
The Manduka Sticky Mat will come in two bold hues including Surf blue and Magic purple and is available for 40 EUROS.
Founded in 1997, Manduka was built on the simple idea that a better yoga mat can make a world of difference. Manduka strives to support and enrich the yoga community by providing premium quality mats and products while respecting employees, customers, materials, and the environment. Created for and by yoga enthusiasts, Manduka's technical and purpose-driven product designs meet and often exceed the distinct needs of all practitioners. Today Manduka's products, which include yoga mats, towels, yoga straps, water bottles, and bags, are sold in more than 35 countries around the world. Not only focusing on superior design, Manduka also promotes their ethos of quality, thoughtfulness and sustainability in all realms of their business.
Saeger Media Group