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M∙A·C Cosmetics the Official Make-up Partner for the Arqiva British Academy Television Awards 2014


News provided by

M.A.C Cosmetics

13 May, 2014, 11:44 GMT

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MAC Logo (PRNewsFoto/MAC Cosmetics)
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arqiva British Academy Television Awards Logo (PRNewsFoto/MAC Cosmetics)
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FEMME D’NUDE - ‘Fresh faced, modern beauty’ (PRNewsFoto/MAC Cosmetics)
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LEADING LADY - ‘A twist on a classic red carpet look’ (PRNewsFoto/MAC Cosmetics)

LONDON, May 13, 2014 /PRNewswire/ --

M·A·C Cosmetics is thrilled to be the Official Make-Up Partner to the Arqiva British Academy Television Awards for the 11th consecutive year, taking place on Sunday May 18th 2014 at Theatre Royal, Drury Lane, London.

     (Logo: http://photos.prnewswire.com/prnh/20140513/686379-a )

     (Logo: http://photos.prnewswire.com/prnh/20140513/686379-b )

     (Photo: http://photos.prnewswire.com/prnh/20140513/686379-c )

     (Photo: http://photos.prnewswire.com/prnh/20140513/686379-d )

M∙A·C will ensure that guests will arrive looking fabulously glamorous for this year's red carpet. The M∙A·C Pro team will be on hand to provide makeup services to VIPs in town for the Awards, in the M∙A·C Beauty Suite at The Corinthia Hotel, Whitehall Place, London - or via one-to-one 'at home' appointments. All celebrities receiving the M∙A·C experience will leave with a 'touch-up kit' to maintain their stunning look for the evening.

M∙A∙C Senior Artist, Rebecca Butterworth, offers her Red Carpet beauty formula: 

"This year, I predict that skin will take on a mixture of textures and colours. I suggest M∙A∙C Mineralise Moisture Foundation  for a sporty, fresh looking skin. To enhance radiance try M∙A∙C Strobe Cream  brushed onto cheek bones over a honey toned bronzer. Coral is the new red; lips will be softened with shades of apricot and watermelon. Eye makeup will reference the elegantly lined eye of the 50s and 60s, think Sophia Loren and Audrey Hepburn in slicks of softened charcoals or earthy browns." 

To celebrate this year's awards, M·A·C Senior Artist, Rebecca Butterworth, has created two exclusive red carpet sensational looks, 'Femme D'Nude' and 'Leading Lady'.

FEMME D'NUDE 

'Fresh faced, modern beauty'

SKIN: For luminosity, prime skin with Studio Moisture Cream. Apply Pro Longwear Compact Foundation and Pro Longwear Concealer where necessary. Fill and naturally shape brows using Strut Brow Pencil.

EYES: Apply Strobe Liquid to the base of your eyes followed by Pro Longwear Paintpot in Painterly. Add definition by lining the eye with Fluidline in Blacktrack then smudging Coffee Eye Pencil. Complete the eyes by using the Eyelash Curlers, applying the #4 Lashes and Haute & Naughty Mascara.

LIP & CHEEK: Prepare lips by using Prep+Prime Lip and lining with Naked Lip Pencil followed by Myth Lipstick. Dust your cheeks with Blot Powder then add a glow using Refined Golden Extra Dimension Bronzing Powder. Finally, highlight your cheek bones with Mineralize Skinfinish in Lightscapade.

LEADING LADY 

'A twist on a classic red carpet look'

SKIN: Refresh with Mineralise Charged Water Gel and prime skin with Natural Radiance Primer. Apply Mineralize SPF15 Moisture Foundation and Pro Longwear Concealer where needed.

EYES: Using Omega and Copperplate eyeshadows on eyelids and socket line, add a little definition along the lashline with Blacktrack Fluidline. Highlight your brow bone with A Party of Pastels Mineralise Quads and Groundwork Pro Longwear Paintpot. Finish by using Eyelash Curlers and applying #30 Individual Lashes. Fill in any gaps with Extended Play Mascara.

LIP & CHEEK: Line lips using High Energy Pro Longwear Pencil and fill with Lady at Play Lipstick. Complete the look by dusting Blot Powder and See Me Hear Me Blush onto cheeks with a final sweep of Strobe Liquid Highlighter on cheek bones.

Follow @MACcosmetics for the backstage insight or tweet #BAFTA for red carpet updates on the night.

ABOUT M·A·C COSMETICS 

M·A·C (Make-up Art Cosmetics), a leading brand of professional cosmetics, was created in Toronto, Canada in 1984 and is part of The Estée Lauder Companies, Inc. The company's popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M·A·C is now sold in 90 countries/territories worldwide. Follow M·A·C and M·A·C Senior Artists on Twitter @MACcosmetics (twitter.com/maccosmetics and a list of the Senior Artists can be found here twitter.com/MACcosmetics/mac-senior-artists/members), become a M·A·C fan on Facebook (facebook.com/maccosmetics), follow M·A·C on Instagram (instagram.com/maccosmetics), watch M·A·C videos on YouTube (youtube.com/maccosmetics). For a M·A·C location visit http://maccosmetics.co.uk.

ABOUT BAFTA  

The British Academy of Film and Television Arts (BAFTA) is an independent charity that supports, develops and promotes the art forms of the moving image by identifying and rewarding excellence, inspiring practitioners and benefiting the public. In addition to its awards ceremonies, BAFTA has a year-round, international programme of learning events and initiatives that offers unique access to some of the world's most inspiring talent through workshops, masterclasses, scholarships, lectures and mentoring schemes, connecting with audiences of all ages and backgrounds across the UK, Los Angeles and New York. BAFTA relies on income from membership subscriptions, individual donations, trusts, foundations and corporate partnerships to support its ongoing outreach work. To access the best creative minds in film, TV and games production, visit http://www.bafta.org/guru. For more information, visit http://www.bafta.org.

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