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M∙A∙C Cosmetics - the Official Beauty Partner for the 10th Annual Irish Film & Television Awards


News provided by

M.A.C Cosmetics

07 Feb, 2013, 12:28 GMT

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LONDON, February 7, 2013 /PRNewswire/ --

The Irish Film & Television Awards is the highlight of Ireland's film & television entertainment calendar and a night when the industry gathers to celebrate excellence in creative production of film, television and animation. As the Official Beauty Partner, M∙A∙C Cosmetics will be ensuring that guests arrive looking über glam for this year's red carpet! For the 7th consecutive year M∙A∙C is also the sponsor of the 'Makeup and Hair' category.  

Over the past year M∙A∙C Cosmetics has supported over 10 television and film productions that are up for nomination including: 'Seven Psychopaths', 'Games of Thrones', 'Love Hate', 'Moone Boy' and 'Titanic Blood & Steel'.

For this glittering occasion, a team of makeup artists from the M∙A∙C Pro Team will be on hand in the M∙A∙C Beauty Suite to provide makeup services to VIP's in town for the Awards, as well as backstage during the ceremony to re-touch guest presenters and nominees. M∙A∙C Senior Artist, Lesley Keane will be visiting talent and nominees for private VIP appointments throughout the day.

Lesley's Top Tips For The Red Carpet

  • Plan your hair and makeup before the night to avoid a last minute panic.
  • Make sure your hair and makeup complement your outfit, take inspiration from Hollywood icons past and present; keep it simple. The red carpet is not the place to take fashion, hair or makeup risks.
  • Use a primer, but don't overload your skin with product, try a light moisturising lotion such as M∙A∙C Studio Moisture Fix SPF15 before your primer. Then finish with the M∙A∙C Prep + Prime Fast Response Eye Cream, it minimises any uneven texture or dark circles.
  • Opt for a long lasting foundation and concealer such as M∙A∙C Pro Longwear, then dust a translucent powder down the centre of the face - I love M∙A∙C Blot Powder.
  • Think quality not quantity, most successful makeup looks focus on one feature such as eyes or lips. Skin, bronzer and brows should also complement, don't try to recreate a 1940's look with a tan.
  • Red lips are always a favourite but for a bold update, try burgundy and brick tones on the red carpet such as M∙A∙C Dubonnet Lipstick with M∙A∙C Mahogany Lipliner or some fuchsia pinks like M∙A∙C Girl About Town Lipstick.
  • Have a small clutch bag to carry your important products such as your lip liner, lipstick, powder and concealer in case you need to reapply throughout the evening.

Follow @MAC_Lesley_K for her backstage insight and red carpet updates!

To celebrate this year's awards, M∙A∙C Senior Artist, Lesley Keane has created three exclusive red carpet glamorous looks.

The 10th Annual Irish Film & Television Awards will take place at Dublin's Convention Centre on Saturday  9th February 2013.

The Irish Film & Television Awards are sponsored by Irish Film Board/Bord Scannán na hÉireann; RTÉ, IFTN, Broadcasting Authority of Ireland and has Partners The Gathering, M∙A∙C, BMW, Moët & Chandon, JCDecaux, Dublin City Council, Kantar Media, The Gibson Hotel.

More at http://www.ifta.ie or connect with IFTA on Facebook http://www.facebook.com/iftaonline or twitter http://www.twitter.com/ifta

About M·A·C Cosmetics

M·A·C (Make-up Art Cosmetics), a leading brand of professional cosmetics, was created in Toronto, Canada in 1984 and is part of The Estée Lauder Companies, Inc. The company's popularity has grown through a tradition of word-of-mouth endorsement from makeup artists, models, photographers and journalists around the world. M·A·C is now sold in 83 countries/territories worldwide. Follow M·A·C and M·A·C Senior Artists on Twitter @MACcosmetics (twitter.com/maccosmetics and a list of the Senior Artists can be found here twitter.com/MACcosmetics/mac-senior-artists/members), become a M·A·C fan on Facebook (facebook.com/maccosmetics) and watch M·A·C videos on YouTube (youtube.com/maccosmetics). For a M·A·C location visit maccosmetics.co.uk.

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