Littlewoods Europe Launches New Denim Collection Featuring Levi's Jeans

<div> <p>SPEKE, <span class="xn-location">England</span>, <span class="xn-chron">Jan. 25, 2011</span> /PRNewswire/ -- Littlewoods Europe has launched its new season collection, which sees more big brands being brought to customers in <span class="xn-location">France</span>, <span class="xn-location">Spain</span>, <span class="xn-location">Germany</span> and <span class="xn-location">Portugal</span>. </p> <p>As part of the new season collection, Littlewoods Europe will now be stocking two new denim ranges; Levi Curve ID and Not Your Daughter's Jeans (NYDJ). </p> <p>The Levi Curve ID range features jeans which are more about fit than size. Levi Curve ID jeans are available in sizes 8 to 16 with a choice of short, regular and long, and in three different fits. The range aims to offer a better fit for all women whatever their shape. </p> <p>The new NYDJ jeans range boasts that you can buy one size smaller than your normal jeans for a guaranteed slimmer look. The jeans feature patented criss-cross panels that flatter the tummy without making them uncomfortable, which offer the wearer a slimmer look. NYDJ jeans are available in sizes six to 20. </p> <p>A spokesperson for Littlewoods Europe said: "Littlewoods Europe is delighted to be able to offer the new Curve ID range from the iconic brand <a href="http://www.littlewoodseurope.com/levis" target="_blank"><font color="#993399">Levi's jeans</font></a>. This is complemented by the range from NYDJ, designed to flatter the more mature figure. It's definitely our best range of denim yet."</p> <p>About Littlewoods Europe:</p> <p>Littlewoods Europe launched on <span class="xn-chron">27th August 2009</span> and is aimed at women who want the convenience of home delivery from one of their favourite British online retailers. </p> <p>The Littlewoods Europe site features over 14000 product lines, from core categories of clothing, footwear, toys, kidswear and homeware. Littlewoods Europe already feature big brands such as <a href="http://www.littlewoodseurope.com/sports-leisure/adidas-originals/e/b/2780,4294941369.end" target="_blank"><font color="#993399">Adidas Originals</font></a>, <a href="http://www.littlewoodseurope.com/nike-sportswear/e/b/2780/promo/17600007.end" target="_blank"><font color="#993399">Nike clothing</font></a> and Bench clothing.</p> <p>Shop Direct Group is the UK's largest online and home shopping retailer with sales of circa <span class="xn-money">1.7 billion pounds Sterling</span>, with 5 million active customers across the business and around 9,000 employees.</p> <p>Brands within the Shop Direct Group portfolio include Very.co.uk, Woolworths.co.uk, Littlewoods.com, LittlewoodsIreland.ie, LittlewoodsEurope.com, Additionsdirect.co.uk, Choice.co.uk, kandco.com and isme.com</p> <div class="divOverflow"> <div style="MARGIN-TOP: 0in; MARGIN-BOTTOM: 0in"> <table style="BORDER-TOP-STYLE: none; BORDER-RIGHT-STYLE: none; BORDER-LEFT-STYLE: none; BORDER-COLLAPSE: collapse; BORDER-BOTTOM-STYLE: none" cellspacing="0" cellpadding="1"> <colgroup> <col style="PADDING-RIGHT: 5.4pt; PADDING-LEFT: 5.4pt; PADDING-BOTTOM: 2pt; PADDING-TOP: 0pt"> <tbody> <tr> <td valign="bottom"> <p style="MARGIN: 0in"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">PR contact:</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; TEXT-ALIGN: left"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">Megan Gow</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; TEXT-ALIGN: left"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">Consumer PR Team</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; TEXT-ALIGN: left"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">Shop Direct Group</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; TEXT-ALIGN: left"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">Skyways House</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; TEXT-ALIGN: left"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">Speke Road</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; TEXT-ALIGN: left"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">Speke</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; TEXT-ALIGN: left"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">L70 1AB</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in; WHITE-SPACE: nowrap"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial">0844 292 1083</span></p> </td> <td></td></tr> <tr> <td valign="bottom"> <p style="MARGIN: 0in"><a class="prnews_a" href="http://www.littlewoodseurope.com/" target="_blank"><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial"><font color="#000000">www.littlewoodseurope.com</font></span></a><b><span class="prnews_span" style="FONT-SIZE: 8pt; FONT-FAMILY: Arial"> </span></b></p> </td></tr></tbody></table></div></div> </div>