Kippsy.com Innovates With Accommodation Sector's First Comprehensive Loyalty Scheme

LONDON, January 29, 2014 /PRNewswire/ --

Kippsy.com has launched the first tiered, customer loyalty programme, across its collaborative accommodation site used by visitors to London.  Kippsy Points^TM can be accrued by visitors to UK, booking on Kippsy.com, a start-up which helps landlords and property owners to provide short-term lets for visitors to London, catering to families, couples and business visitors.

Phil Cooper, founder and managing director of Kippsy, says: "This was something I was keen to introduce to reward users with a customisable, flexible loyalty scheme across our portfolio of over 1000 properties.  We are growing fast since our operational launch six months ago, and have been able to accelerate our marketing programme accordingly.  We welcome feedback from our users to improve and develop our service."

Kippsy Points^TM is a free loyalty scheme, available to everyone who books accommodation via Kippsy.com.  It provides an easy to use, single-sign in and social-enabled programme enabling users to accumulate points for bookings on Kippsy.com.  When registering, through a prominent tool bar on the site, points can be accrued by interacting with Kippsy on its social media channels and website.  A two-tier customer loyalty programme motivating users can step up to premium level badges where each action translates into double points. http://www.kippsy.com

Rade Joksimovic, Founder and CEO at Loyalis adds: "We are thrilled to provide our platform to Kippsy, we have established a reputation for developing bespoke loyalty platforms for e-commerce and retail.  This is an innovative move for Kippsy in the high growth travel sector."

About Kippsy.com

Kippsy.com is a new online accommodation platform which offers visitors to London and business executives an economic alternative to hotels.  The company completed an early stage round of funding in 2013 Q4. Phil Cooper, founder and managing director of Kippsy, is an internet entrepreneur, having built and sold two digital businesses, the last to Fox/Newscorp.  He also spent eight years investing in the London Property market. http://www.kippsy.com

About Loyalis

Loyalis is the ultimate loyalty platform for e-commerce, retail and SaaS. http://loyalis.co

SOURCE Kippsy