KC Hotels and Resorts Joins VOILA Hotel Rewards

-- VOILA: The World's Number One Loyalty Program for Independent Hotels Welcomes Hotels in San Jose, Costa Rica and Thailand

NEWPORT BEACH, California, March 26, 2014 /PRNewswire/ -- VOILA Hotel Rewards (http://voilahotels.com) today announced the program's continued expansion with the addition of KC Hotels and Resorts in Costa Rica and Thailand.

The VOILA program is building on a run of successful growth this year, continuing to assert its position as the world's number one loyalty program for independent hotels. Members of the program can earn and redeem rewards and enjoy one-of-a-kind travel experiences at boutique hotels and resorts around the world.

"We strive to generate partnerships that create the best experience for our members and bring excitement to travel through compelling locations," said Peter Gorla, managing director of VOILA Hotel Rewards. "We're extremely proud to introduce VOILA to an even greater number of hotel guests by launching the KC Hotel Rewards program. With the recent addition of KC Hotels and Resorts, VOILA is well positioned to grow our share of the global loyalty market this year."

KC Hotels and Resorts are found in three picturesque destinations: KC Resort and Over Water Villas in Koh Samui, Thailand; KC Beach Club and Pool Villas in Koh Samui, Thailand and KC Hotel San Jose in Costa Rica. Accommodations range from villas situated directly atop cobalt blue seas to relaxing beach-front rooms with stunning views and executive rooms in prestigious neighborhoods. Each offers a warm, yet refined ambiance perfect for short- or long-term stays.

"VOILA brings a new level of recognition to our hotel group," said Avi Barhom, General Manager of KC Hotels and Resorts. "In creating the KC Hotel Rewards Program, a co-branded loyalty program with VOILA, we combined the strength of the world's top global loyalty program for independent hotels with KC Hotels and Resorts' experience in the art of welcoming hospitality. We believe the addition of VOILA will attract new guests to our hotel and deliver greater exposure in today's highly competitive travel market."

VOILA's partnership with KC Hotels and Resorts follows successful launches of co-branded loyalty programs for hotels in Central and Eastern Europe, Asia, Latin America and the Middle East.

Launched in 2008, VOILA Hotel Rewards members enjoy rewards and earning opportunities at hotels and resorts around the globe. Instead of limiting earnings to one brand, VOILA members can travel to countless locations, stay at any participating VOILA hotel, and still earn points. Points can be redeemed for free hotel stays and upgrades, airline miles or with a variety of retail partners.

To learn more about VOILA Hotel Rewards and to join KC Hotel Rewards for free, please visit http://www.kchotelrewards.com.

About VOILA Hotel Rewards
VOILA is the world's number one loyalty program that unites a network of more than 250 select independent hotels comprising over 20 select global hotel brands. The program first launched in 2008 and has developed a reputation among travelers who like to stay in original, up-market independent properties for its compelling promotions, ease of use and simple, quick redemption process.

VOILA's co-branded, fully customized guest loyalty programs support travelers who frequent Copley Square Hotel, Details Hotels, HB Hotels, Hoteis Deville, Husa Hotels, Impiana Hotels & Resorts, K + K Hotels, Kayumanis, KC Hotels and Resorts, KeyLime Cove Resort, Lexington Hotels, Mamaison Hotels & Residences, Othon Hotels, Riande Hotels, Ritz Lagoa da Anta, St Giles Hotels – New York, The St. Regis Hotel, Starling Hotels & Resorts, Sutera Harbour Resort, Swiss-Belhotel International, The Media Hotel and Towers, and TIME Hotels.

VOILA's points-based frequency guest program provides recognition benefits and room redemption opportunities at participating network hotels. But unlike big chain programs, VOILA enables independent hotel groups to maintain their branding and unique qualities. To achieve this, VOILA provides hotel- or group-branded solutions for our partner hotels, with VOILA acting as the supporting brand (similar to Star Alliance or OneWorld for frequent flyer programs).

VOILA's global presence allows members to earn and redeem points across a wide variety of hotels and redemption partners in the VOILA global network. A selection of VOILA's current redemption partners include airline programs such as Alaska Airlines Mileage Plan, TrueBlue by JetBlue, Virgin America Elevate Program, Flying Blue (Air France / KLM), Southwest Airlines Rapid Rewards, Virgin Atlantic flyingclub, EarlyReturns Hawaiian Miles, LifeMiles, Iceland Air Saga Club, and US Airways Dividend Miles; retail partners such as Amazon.com, American Express, Multiplus Fidelidade, Smiles, Mango, iTunes, Emaar, iFly Dubai, Ski Dubai, and Thanks Again; and charitable causes such as Kula, Worldreader.org, and Kiva.

From the consumer's perspective, this means members can enjoy the rich experiences and extraordinary qualities independent hotels offer while earning points and receiving benefits typically tied to big chain loyalty programs.

For more information, please visit:
www.voilahotels.com (hotelier website)
www.vhr.com (VOILA-branded member website)
facebook.com/VOILArewards
twitter.com/voila_rewards

Media Contact:
VOILA Hotel Rewards
Mr. Peter Gorla
Managing Director
Direct: +1 (949) 260-9538
Email: peter@vhr.com
LinkedIn: linkedin.com/in/gorla
Twitter: twitter.com/petergorla

Official link: http://voilahotels.com/blog/kc-hotels-resorts-joins-voila-hotel-rewards/