Jas Darar to Speak About Conversion Rates at Business Excellence Forum

LAS VEGAS, July 7, 2011 /PRNewswire/ --

Derby-based ActionCOACH will discuss how to take advantage of opportunities

Every business is looking for ways to improve its bottom-line and ActionCOACH Jas Darar has an inside track on how to do just that. Darar will be talking about ways to improve the rate at which businesses convert leads to customers at the Business Excellence Forum.

Darar will outline specific strategies to face and overcome this challenge when he talks about, "Easy Ways to Increase Your Conversion Rate" at the 2011 Business Excellence Forum.

The 2011 Business Excellence Forum is the year's premier event for small business owners and entrepreneurs - offering a unique opportunity to discover cutting-edge business strategies from some of the top entrepreneurs, speakers and coaches in the world.

All of the speakers and workshops at the event are targeted to deliver high-impact and effective business growth and information to substantially grow small business income, profits and teamwork.

Conversion rate is one of the factors to be considered when working ActionCOACH's famous "5 Ways to Profit" formula and Darar believes it is one of the keys to making any business a success.

"To me, conversion rate is the most impactful of the 5 Ways," Darar said. "In tough economic times, businesses need to be proactive, they need to take advantage of low hanging fruit and that's what improving conversion rates can do."

To Darar, now is a great time to talk about this topic.

"I've seen many businesses that just wait for customers to buy from them instead of developing strategies and following up with them. I've developed the systems businesses need to make follow up easy and productive by just picking up the phone."

So what kind of businesses could use Darar's advice?

"I've found these strategies can work for any type of business. I developed it for businesses that quote prices to their customers and need to follow up, but over the years I've seen it work for retail businesses as well," he said.

Darar's speech is just one presentation that will benefit those that attend the Business Excellence Forum, which will be held at the world famous Fontainebleau Hotel in Miami, Florida on August 19 and 20, highlighted by featured speakers Brad Sugars and Les Brown and sponsored by ActionCOACH, the world's number one business coaching firm.