Jaguar F-TYPE Unveiled at Paris Event

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Jaguar

26 Sep, 2012, 18:30 GMT

PARIS, September 26, 2012 /PRNewswire/ --

Singer songwriter Lana Del Rey performs new track, inspired by the F-TYPE at intimate event

  • Jaguar F-TYPE, an all-new two-seater sports car, is revealed to a VIP audience at Musée Rodin, Paris
  • F-TYPE is the first two-seater sports car from Jaguar since the iconic E-type was launched 50 years ago
  • Singer songwriter Lana Del Rey performs exclusive track inspired by Jaguar F-TYPE entitled 'Burning Desire'
  • 'Burning Desire' to be the soundtrack to a short film starring Golden Globe nominee and Emmy Award winning actor Damian Lewis, which will be created by Jaguar in association with Ridley Scott Associates
  • 'Burning Desire' will feature on Lana's new album "Born To Die: The Paradise Edition", available on iTunes

Jaguar tonight revealed the F-TYPE, an all-new, sports car. The new Jaguar F-TYPE represents a return to the company's heartland: a two-seater, convertible sports car focused on delivering performance, agility and maximum driver reward. The F-TYPE is a continuation of a sporting bloodline that stretches back more than 75 years and encompasses some of the most beautiful, thrilling and desirable cars ever built.

The car was revealed in front of the dramatic setting of the 18th century Musée Rodin.

Following the reveal, singer Lana Del Rey took to the stage and performed a new track 'Burning Desire', that she has written as part of her collaboration with F-TYPE. The track is confirmed to be the sound track to a short film that is being produced in association with Ridley Scott Associates and will feature on her new album.

Starring Golden Globe nominated and Emmy Award winning actor Damian Lewis, the short film is scheduled to be filmed in South America next month and will be released early 2013.

Kai-Lu Hsiung, Managing Director of Ridley Scott Associates comments:

"Film is an innovative platform for Jaguar to launch this car and we're hugely excited to be working on this project. This will be a genuinely surprising story for a brand to tell and we can't wait to share it with film lovers and car fans across the globe."

Jaguar F-TYPE

The focus on driver involvement and sporting performance in the F-TYPE is emphasised by the 'one plus one' layout of the asymmetric cabin. This is evidenced by the grab handle, which sweeps down the centre console on the passenger side, delineating it from the driver's position.

Taking inspiration from cockpits of fighter airplanes, the controls are ergonomically grouped by function. Further aeronautical inspiration can be found in the joystick-shaped SportShift selector controlling the eight-speed transmission. The air vents on top of the dashboard will only deploy when instructed to by either the driver or complex control algorithms, staying tucked discreetly out of sight in other circumstances.

Aluminium forms a great part of Jaguar's commitment to sustainability with more than half the content of the car coming from recycled metal. In addition, the F-TYPE's structure is exclusively riveted and bonded - this manufacturing process emits up to 80 per cent less CO2 compared to that from welding a comparable steel structure. Jaguar is also rolling out its closed-loop recycling system to its suppliers, ensuring all offcuts of metal from the manufacturing process are reused.

Adrian Hallmark, Global Brand Director, Jaguar comments: "Jaguar is a founder member of the sports car segment with a rich sporting bloodline stretching over 75 years, and in the F-TYPE we've reignited that flame. The F-TYPE isn't designed to be like anyone else's sports car. It's a Jaguar sports car - ultra-precise, powerful, sensual and, most of all, it feels alive."

Notes to Editors

  • A front-engined, rear-wheel drive convertible, the F-TYPE is engineered to deliver pure dynamic driving reward and stunning performance
  • The F-TYPE's interior features a driver-focused philosophy, with engaging controls encased in dramatic architecture. Unique technical grains tailor the trim materials, further differentiating the dual-cockpit cabin
  • Three models will be available - F-TYPE, F-TYPE S and the F-TYPE V8 S. They are powered respectively by Jaguar's new 3.0-litre V6 supercharged petrol engine in 340PS and 380PS outputs and its 5.0-litre V8 supercharged petrol producing 495PS
  • The range-topping F-TYPE V8S will reach 60mph in 4.2 seconds and has a top speed of 186mph. The 380PS V6 F-TYPE S will reach 60mph in 4.8 seconds and 171mph, the equivalent figures for the F-TYPE are 5.1 seconds and 161mph
  • The F-TYPE is constructed around the fourth generation of Jaguar's acclaimed lightweight aluminium architecture using industry-first technology
  • All-aluminium with front-engined and rear-wheel drive, the F-TYPE is engineered to deliver pure dynamic driving reward and stunning performance
  • Visually, the F-TYPE's exterior demonstrates a new sports car design language for Jaguar, with cleaner lines delivered through the discreet use of technology such as deployable spoiler and door handles
  • The F-TYPE's interior features a driver-focused philosophy, with engaging controls encased in dramatic architecture. Unique technical grains tailor the trim materials, further differentiating the dual-cockpit cabin

For further information please contact:

Laura Wood +44-7989-445-790 laurawood@thebrooklynbrothers.com

Claudia Davies +44-7500-796-872 claudia@thebrooklynbrothers.com