ABCOUDE, The Netherlands, March 3, 2015 /PRNewswire/ --
La Decollette launches satin Beautycap for women to wear while sleeping
Women can prevent brittle and damaged hair by wearing a hair cap while sleeping, just like in the old days. After the anti-wrinkle bra that prevents wrinkles in women's cleavage, La Decollette launches the Beautycap: a satin hair cap that protects the hair during the night.
"In the 50's and 60's almost all women slept with a hairnet, even style icons like Sophia Loren, Audrey Hepburn and Grace Kelly. I've noticed that women are getting tired of Botox and want to use old-fashioned and natural products again," Rachel de Boer of La Decollette says. Like the anti-wrinkle bra her Beautycap solves a problem many women will recognize.
The satin Beautycap protects the hair from rubbing against the pillow while sleeping, thus preventing wear and hair breaking. Due to a special satin fabric, based on natural fibres, the scalp is able to breathe and moisture levels stay balanced. De Boer had the hair cap tested by a modern style icon: former Miss Universe Netherlands Stephanie Tency. She sees a lot of benefits. "As a model and show host my hair is exposed to all kinds of exterior influences: blow-drying, curling, colouring etcetera. Since I am using the Beautycap I've noticed that my hair can rest at night and is able to recover," Tency says.
De Boer got famous with her anti-wrinkle bra, a nightbra with no cups that keeps women's breasts in place during the night. This prevents wrinkles in their cleavage. Survey of Paris research institute CERCO even proved that in a couple of weeks existing wrinkles disappear and the skin gets smooth again after wearing the bra. The anti-wrinkle bra was even recommended in the famous American TV-show of Ellen DeGeneres and can be purchased worldwide nowadays.
De Boer believes the Beautycap to cause a comeback of the hairnet. Women try to protect their hair with hairclips or ribbons during the night, but that offers no solution. "Due to rubbing against the pillow the hair is damaged when untied in the morning. Sleeping with a hair cap prevents that. It may not appear sexy, but the result sure is sexy," says De Boer.
More information: http://www.decollette.eu.
SOURCE La Decollette