Accessibility Statement Skip Navigation
  • Resources
  • Blog
  • Journalists
  • +44 (0)20 7454 5110
  • Client Login
  • Send a Release
Return to PR Newswire homepage
  • News
  • Products
  • Contact
When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases

      • All Public Company News
      • All Multimedia News
      • View All News Releases

      • Regulatory News

      • D/A/CH Regulatory News
      • UK Regulatory News
      • View All Regulatory News

  • Business & Money
      • Auto & Transportation

      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation
      • View All Auto & Transportation

      • Business Technology

      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors
      • View All Business Technology

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Financial Services & Investing

      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalisation
      • Sales Reports
      • Shareholder Activism
      • Shareholder Meetings
      • Stock Offering
      • Stock Split
      • Venture Capital
      • View All Financial Services & Investing

      • General Business

      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Environmental, Social and Governance (ESG)
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News
      • View All General Business

  • Science & Tech
      • Consumer Technology

      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications
      • View All Consumer Technology

      • Energy & Natural Resources

      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities
      • View All Energy & Natural Resources

      • Environ­ment

      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters
      • View All Environ­ment

      • Heavy Industry & Manufacturing

      • Aerospace & Defence
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco
      • View All Heavy Industry & Manufacturing

      • Telecomm­unications

      • Carriers & Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications
      • View All Telecomm­unications

  • Lifestyle & Health
      • Consumer Products & Retail

      • Animals & Pets
      • Beers, Wines & Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics & Personal Care
      • Fashion
      • Food & Beverages
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewellery
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys
      • View All Consumer Products & Retail

      • Entertain­ment & Media

      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television
      • View All Entertain­ment & Media

      • Health

      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine
      • View All Health

      • Sports

      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories
      • View All Sports

      • Travel

      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry
      • View All Travel

  • Policy & Public Interest
      • Policy & Public Interest

      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental
      • European Government
      • Labour & Union
      • Natural Disasters
      • Not For Profit
      • Public Safety
      • View All Policy & Public Interest

  • People & Culture
      • People & Culture

      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Diversity, Equity & Inclusion
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women
      • View All People & Culture

  • Overview
  • Distribution
  • Paid Placement
  • Multimedia
  • Disclosure Services
  • SocialBoost
  • Rooms
    • MediaRoom
    • ESG Rooms
  • AI Tools
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Hamburger menu
  • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • Send a Release
    • Phone

    • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

    • ALL CONTACT INFO
    • Contact Us

      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT

  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • News in Focus
    • Browse News Releases
    • Regulatory News
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
  • Policy & Public Interest
    • Policy & Public Interest
  • People & Culture
    • People & Culture
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • Overview
  • Distribution
  • Paid Placement
  • Multimedia
  • Disclosure Services
  • Cision Communications Cloud®
  • AI Tools
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Client Login
  • Send a Release
  • Resources
  • Blog
  • Journalists

Interpublic Group Agency Golin Acquires The Brooklyn Brothers


News provided by

Golin

18 Feb, 2016, 07:00 GMT

Share this article

Share toX

Share this article

Share toX

This image opens in the lightbox
Jackie Stevenson, global managing director, The Brooklyn Brothers; George Bryant, chief innovation officer, The Brooklyn Brothers; Guy Barnett, chief creative officer, The Brooklyn Brothers; Paul Parton, chief strategy officer, The Brooklyn Brothers and Matt Neale, president international, Golin. (PRNewsFoto/Golin) (PRNewsFoto/Golin)
This image opens in the lightbox
Guy Barnett, chief creative officer, The Brooklyn Brothers; Matt Neale, president international, Golin; Jackie Stevenson, global managing director, The Brooklyn Brothers, George Bryant, chief innovation officer, The Brooklyn Brothers and Paul Parton, chief strategy officer, The Brooklyn Brothers. (PRNewsFoto/Golin) (PRNewsFoto/Golin)

LONDON and NEW YORK, February 18, 2016 /PRNewswire/ --

The new union is focused on delivering the next generation of content, integrating the worlds of PR and marketing

Interpublic Group (NYSE: IPG) agency Golin has announced today that it has acquired award-winning independent creative agency The Brooklyn Brothers, with offices in the UK, US and Brazil. The deal brings The Brooklyn Brothers' 130 staff and Hollywood writing room into the Golin family, dramatically increasing the scope of the agency's New York and London operations.

     (Photo: http://photos.prnewswire.com/prnh/20160218/334598 )

     (Photo: http://photos.prnewswire.com/prnh/20160218/334599 )

The two agencies share a mission of creating the defining agency of this decade - each contributing its own strengths to the partnership. The Brooklyn Brothers brings its special combination of blockbuster branding and Hollywood storytelling, while Golin contributes its expertise in driving relevance for clients across every conceivable channel.

Restlessly creative, with an entrepreneurial spirit and a passion for making entertaining, groundbreaking work in whatever channel, The Brooklyn Brothers strives to find new, different and effective ways of doing things for global brands such as Castrol Edge, NBC and Pepsi. Founding partners Guy Barnett, George Bryant, Paul Parton and Jackie Stevenson will continue to manage The Brooklyn Brothers operations. David Watson, original London founding partner will continue to work with the team in 2016, after which he plans to leave the business.

"Our clients are looking for ideas that unite the marketing and PR disciplines and experts who can operate seamlessly across both worlds," Stevenson stated. "We've always strived to build our agency at the intersection of marketing and PR and the Golin team shares our passion and commitment. The consumer doesn't recognize the difference between disciplines - nor should we. We are delighted to be joining the Golin family. "

"If you were starting a global creative agency today, it would look like The Brooklyn Brothers," said Matt Neale, president international at Golin. "They operate at the apex of paid and earned media with an exceptional bench of senior talent that delivers compelling content across multiple platforms. They will be a tremendous asset for our clients."

Following Golin's agency restructure in 2011, the g4 model has focused the agency on four communities of specialists. The Brooklyn Brothers' expertise in delivering ground-breaking, entertaining creative amplifies what the two agencies can collectively deliver to market.

"Our new partnership with Brooklyn Brothers is an important step in our long-term strategy to provide a complete suite of creative services to our clients," said Fred Cook, CEO of Golin. "They will dramatically boost our capabilities in paid media, which is becoming an increasingly important part of our business."

About Golin

Golin is an integrated agency with PR, digital and content at its core. With 50 offices around the world and 60 years of experience, Golin's purpose is to create change through brave work worthy of awe and action. "Go All In" is the agency's ethos and commitment to bravery over mediocrity. Since 2014, Golin has been named PRWeek Global's International Agency of the Year; PRmoment's Large Agency of the Year; PRWeek UK's Best Agency to Work For; and UK Consultancy of the Year and a Best Place to Work by The Holmes Report. Within its revolutionary g4 model, specialist communities drive relevance using proprietary tools to plan and execute powerful campaigns. Golin is a member of Interpublic Group (NYSE: IPG). Learn more at http://www.golin.com

About The Brooklyn Brothers

Founded in 2001 in New York and 2008 in the UK, The Brooklyn Brothers expanded to Los Angeles in 2012 to create its Hollywood writing room, an alliance with seven of Hollywood's most renowned scriptwriters and an office in Brazil in 2013. The Brooklyn Brothers' new approach - Blockbuster Branding - blends PR, social, brand advertising and strategic thinking with the creativity of Hollywood to create work that entertains and generates its own audience. Not in the thousands but in the multi-millions. They have been European Effies Agency of the Year and Advertising Age Small Agency of the Year. They have been widely awarded including Cannes Gold and the European Effie Grand Prix for Promote Iceland's

'Inspired By Iceland' and a Cannes Silver and US Effie Gold last year for NBC's 'Coach Ted Lasso'. Learn more at  http://www.thebrooklynbrothers.com.

Modal title

Contact PR Newswire

  • +44 (0)20 7454 5110
    from 8 AM - 5:30 PM GMT
  • General Enquiries
  • Media Enquiries
  • Partnerships

Products

  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®

About

  • About PR Newswire
  • About Cision
  • Partnering Opportunities
  • Careers
  • APAC
  • APAC - Simplified Chinese
  • APAC - Traditional Chinese
  • Brazil
  • Canada
  • Czech
  • Denmark
  • Finland
  • France
  • Germany
  • India
  • Indonesia
  • Israel
  • Japan
  • Korea
  • Mexico
  • Middle East
  • Middle East - Arabic
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russia
  • Slovakia
  • Spain
  • Sweden
  • United States
  • Vietnam

My Services

  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
  • Data Privacy

Do not sell or share my personal information:

  • Submit via Privacy@cision.com 
  • Call Privacy toll-free: 877-297-8921

Contact PR Newswire

Products

About

My Services
  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
+44 (0)20 7454 5110
from 8 AM - 5:30 PM GMT
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2025 PR Newswire Europe Limited. All Rights Reserved. A Cision company.