DUBLIN, May 04, 2017 /PRNewswire/ --

Research and Markets has announced the addition of the "Premium Car Exchange Market in India- Focus on Audi, BMW and Mercedes with Concentration on Marketing Initiatives" report to their offering.

The report titled Case Study-Premium Car Exchange Market in India- Focus on Audi, BMW and Mercedes with Concentration on Marketing Initiatives provides a comprehensive analysis of premium car exchange market in India. The report covers total car sales for premium brands and car sales through exchange and exchange contribution. The report thoroughly covers organizational structure for the team involved in exchange process with their detailed analysis on sourcing, qualifications, trainings and salary.

The report also covers customer interface for car exchange business with types of advertisement for car exchange as a part of promotional activities. The regions and cities which works well for premium car exchange business has been showcased in the report, along with the compliance and norms followed by companies for car exchange. The report provides coverage on quality check list, average ownership period, discount bonus on car exchange and assured buy back offers for car exchange in India.

This report helps readers to identify the ongoing trends in the industry and anticipated growth in future depending upon changing industry dynamics in coming years. The report is useful for premium car manufacturers, authorized and unauthorized used car dealers, service centers, online portals and other stakeholders to align their market centric strategies according to ongoing and expected trends in the future.

Key Topics Covered:

1. Executive Summary
Organisational Structure (Dealer and Company Level)
Sourcing, Qualification and Salary (Dealer and Company Level)
Training of Personnel
Customer Interface for Exchange
Inclusion of Exchange in Promotional Activities
Exchange Contribution to Overall Sales
Exchange Facility Visibility
Which Regions/ Cities work well for Exchange Offers
Exchange Process Adopted by Luxury Car Companies
Compliance and Norms Followed by the Companies for Exchange
Customer Perception of the Experience Provided during Exchange Process
Analyst Recommendations

2. Appendix

3. Organizational Structure for Exchange Team
3.1. Company Level
3.2. Audi-Dealer Level
3.3. BMW-Dealer Level
3.4. Mercedes-Dealer Level

. Sourcing, Qualifications and Salary for Employees in Car Exchange Department
4.1. Company Level
4.2. Dealer Level
4.2.1. Audi Dealer
4.2.2. BMW Dealer
4.2.3. Mercedes Benz Dealer

5. Training of Personnel
5.1. Company Level
5.2. Dealer Level

6. Customer Interface for Car Exchange Business

7. Inclusion of Exchange in Promotional Activities
7.1. Company Level
7.2. Dealer Level

8. Exchange Contribution to New Car Sales, CY'2010-CY'2015
8.1. Audi India
8.2. Mercedes Benz India
8.3. BMW India

9. Exchange Facility Visibility for Major Luxury Car

10. Which Regions/ Cities work well for exchange offers
10.1. Audi India
10.2. Mercedes Benz India
10.3. BMW India

11. How Car Exchange Process Works for Luxury Car Companies

12. Compliance and Norms Followed by Companies for Exchange
12.1. Audi India
12.2. Mercedes India
12.3. BMW India

13. Customer Perception of the Experience Provided during Exchange Process

14. Quality Check List for Car Exchange

15. Certification Process for Old Cars

16. Average Ownership Period for Premium Car Brands

17. Discount Bonus on Car Exchange and Eligibility

18. Assured Buy Back Offers for Premium Car Brands

19. Analyst Recommendations
19.1. Offer Exchange Bonus/Incentive to Attract Customers
19.2. Stipulate Targets for Car Sales Through Exchange
19.3. Allocation of Advertisement Expenditure to Promote Exchange
19.4. Focus on Tier 1 Cities to Promote Exchange Business
19.5. Align the Car Valuation to the Second Hand Car Sales Market

For more information about this report visit http://www.researchandmarkets.com/research/sf3psx/premium_car

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