DUBLIN, June 30, 2017 /PRNewswire/ --

Research and Markets has announced the addition of the "India Household Insecticide Market Outlook, 2022" report to their offering.

"India Household Insecticide Market Outlook, 2022", Godrej Consumer Products, SC Johnson, Reckitt Benckiser and Jyothy Laboratories dominate the market with more than 80% market share.

Maxo of Jyothy Laboratories & Khatnil of Midas Hygiene has also gained momentum in some regions. Top players have successfully introduced innovative products in premium category under their flagship brands. For example Godrej who recently launched 3 new products in personal & outdoor repellent segment. Urban markets have educated consumers who are health conscious and more aware about various diseases; thus they are the major contributors of the household insecticide market. To tap rural markets, players are continuously launching new products and running awareness drives to increase the level of alertness among rural people.

In household insecticide market, mosquito repellent category is dominant over cockroach & rat repellent category, simply because of the large population base of the country. Further in mosquito repellent category, there are two segments namely in-home segment and the other is personal & outdoor segment. In-home mosquito repellent category has been growing in the country from last many years but personal & outdoor category is still at a nascent stage with products like creams, lotions, patches, gels, etc. A

ll such innovative products are leading to a lot of impulse sales for household insecticide companies. Consumers have wide range of products starting from liquid vaporizers to low smoke coils, repellent cards to spray/aerosol, chalks and many more. Mosquito repellent cards are even cheaper than mosquito repellent coils and mats. Single usage of these repellent cards would cost a consumer only one rupee. With globalization of various brands and increasing media coverage of household insecticide products, consumers are becoming more aware about these products and are adopting the usage of them in day to day life.

Key Topics Covered:

1. Executive Summary

2. Global Household Insecticide Market Outlook

3. India Household Insecticide Market Outlook
3.1. Market Size By Value
3.2. Market Share
3.2.1. By Company
3.2.2. By Brand
3.2.3. By Category

4. India Mosquito Repellent Market Outlook
4.1. Market Size By Value
4.2. Market Share
4.2.1. By Segment
4.2.2. By Target Demographics
4.3. India In-Home Mosquito Repellent Market Outlook
4.3.1. Market Size By Value
4.3.2. Market Share
4.3.2.1. By Product Type
4.3.2.2. By Target Demographics
4.3.3. India Insecticide Coil Market
4.3.3.1. Market Size By Value
4.3.3.2. Market Share
4.3.3.2.1. By Brand
4.3.3.2.2. By Target Demographics
4.3.4. India Liquid Vaporizer Market
4.3.4.1. Market Size By Value
4.3.4.2. Market Share
4.3.4.2.1. By Brand
4.3.4.2.2. By Target Demographics
4.3.5. India Mosquito Repellent Spray/Aerosol Insecticide Market
4.3.5.1. Market Size By Value
4.3.5.2. Market Share
4.3.5.2.1. By Brand
4.3.5.2.2. By Target Demographics
4.3.6. India Mosquito Repellent Card Market
4.3.6.1. Market Size By Value
4.3.6.2. Market Share
4.3.6.2.1. By Brand
4.3.6.2.2. By Target Demographics
4.3.7. India Mat Market
4.3.7.1. Market Size By Value
4.3.7.2. Market Share By Target Demographics
4.4. India Personal Application & Outdoor Repellent Market Outlook
4.4.1. Market Size By Value By Product Type
4.4.2. Market Share
4.4.2.1. By Brand (Cream & Lotion)
4.4.2.2. By Target Demographics

5. India Cockroach & Rat Repellent Market Outlook
5.1. Market Size By Value By Product Type
5.2. Market Share By Brand (Insect Spray/Aerosol)

6. Product Price & Variant Analysis

7. India Economic Snapshot

8. Raw Material

9. Market Penetration

10. PEST Analysis

11. Policy & Regulatory Landscape

12. Trade Dynamics
12.1. Import
12.2. Export

13. Channel Partner Analysis

14. India Household Insecticide Market Dynamics
14.1. Key Drivers
14.2. Key Challenges

15. Market Trends & Developments
15.1. Rise in Unusual Climatic Changes
15.2. Increase in Demand for Herbal Repellents
15.3. Frequent Launches of New & Innovative Formats
15.4. Players Cashing On Untapped Rural Markets
15.5. Growing Online Shopping for Household Products

16. Competitive Landscape
16.1. Porter's Five Forces
16.2. Company Profiles
16.2.1. Godrej Consumer Products Limited
16.2.2. Dabur India Limited
16.2.3. Reckitt Benckiser (India) Limited
16.2.4. Jyothy Laboratories Limited
16.2.5.  SC Johnson Products Private Limited
16.2.6. Midas Hygiene Industries Private Limited
16.2.7. Nidra Textile Private Limited
16.2.8. Herbal Strategi
16.2.9. Mosgard

For more information about this report visit https://www.researchandmarkets.com/research/5p4zmz/india_household

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