in-cosmetics Asia 2013 Sets the Agenda for an Action-Packed Event

BANGKOK, June 11, 2013 /PRNewswire/ --

29 - 31 October 2013, BITEC, Bangkok, Thailand

The largest pan-Asian personal care ingredients event of its kind, in-cosmetics Asia, will return to Bangkok's BITEC on 29 - 31 October, where visitors will benefit from exciting new features, innovation and an exceptional educational programme.

     (Photo: http://photos.prnewswire.com/prnh/20130610/618995 )

Asia's cosmetics and toiletries market is thriving with Euromonitor International predicting Asia Pacific will account for an impressive 28 per cent of the global cosmetics and toiletries market by 2014.

With trends from Asia such as BB, CC and DD creams taking the world by storm, the region has become a powerhouse of innovation. Exhibitor numbers are already up 35 per cent compared to last year with suppliers from South Korea up as much as 77 per cent and those from China 43 per cent.

New: South Korea Country Focus

Comprising a new South Korea Country Pavilion and Feature, Marketing Trends Presentations and a South Korean Product Trail showcasing selected ingredients, the South Korea Country Focus will offer a 360° look at one of the world's most vibrant cosmetics markets.

Cutting-Edge Educational Programme

The 2013 Educational Programme returns to address the industry's most talked about trends. The Marketing Trends Presentations offer insights into new topics such as ethnic cosmetics, cosmeceuticals and male grooming, while the Innovation Zone and Innovation Seminars will be a hotbed of the latest raw materials, ingredients and technologies. Formulators and R&D professionals can also attend Workshops where hands-on sessions offer specialised technical advice..  

New: Product Trails focusing on hot topics
Product Trails have been introduced to help visitors pinpoint exhibitors across key product categories, such as anti-acne, anti-ageing and skin whitening.

New: Free Business Matchmaking

Organised in conjunction with SocialWalk, this new programme will match exhibitors and buyers both before the show and at the event to help facilitate business meetings.

New: Packaging Zone to meet demand

Following visitor feedback, the show's new Packaging Zone offers anyone involved in purchasing packaging materials the opportunity to meet with suppliers of primary cosmetics packaging.

"Asia is attracting attention from around the world," comments Sarah Gibson, Event Director, in-cosmetics Asia. "Reflecting this dynamism,

in-cosmetics Asia 2013 is set to boast an impressive offering catering for a sophisticated Asian market and in particular for visitors from Japan, China, South Korea and India."

Catherine Mallaband/Jayne Ellis
in-cosmetics group press office
+44(0)20-7240-2444
in-cosmeticsasia@stormcom.co.uk