Hyundai Motor Group Executive Chair Euisun Chung Meets HRH the Crown Prince, Reviews New Plant Construction and Group Growth Strategy

• Executive Chair Chung discusses multifaceted cooperation with HRH the Crown Prince
• Explains collaboration initiatives and plans as strategic partner in realizing Saudi Arabia's future vision for mobility and other areas
• Exchanges views on Saudi Vision 2030 and expresses expectation for expanded cooperation in future energy sectors 
• Executive Chair Chung Reviews Hyundai Motor's local plant construction site and Hyundai Motor Group's mid- to long-term strategy
• Hyundai Motor Group expands cooperation with major Saudi institutions in mobility, smart cities, and other sectors

SEOUL, South Korea and RIYADH, Saudi Arabia , Oct. 28, 2025 /PRNewswire/ -- Hyundai Motor Group Executive Chair Euisun Chung visited Saudi Arabia, the Middle East's largest economy and a nation undergoing major industrial transformation. Chung met with His Royal Highness Prince Mohammed bin Salman bin Abdulaziz Al Saud, Crown Prince and Prime Minister of Saudi Arabia, to review the Group's local growth strategy and explore future business opportunities.

During his visit, Executive Chair Chung held discussions with HRH the Crown Prince covering a wide range of topics including the automotive industry and smart cities. This marked the first one-on-one meeting between the two leaders, though they had previously met twice, including during the Crown Prince's 2022 visit to Korea.

"Hyundai Motor Group deeply understands the meaning and importance of Saudi Vision 2030," said Executive Chair Chung." Based on our competitive business capabilities, we are participating in Saudi Arabia's giga projects and look forward to expanding collaboration in future energy sectors including renewable energy, hydrogen, Small Modular Reactor (SMR), and nuclear energy."

Strategic Partnership for Vision 2030

Saudi Arabia is pursuing "Vision 2030," a national development project aimed at diversifying its economy from energy-focused industries toward manufacturing and hydrogen energy. The kingdom is hosting international events including the World Expo and FIFA World Cup, positioning itself as one of the world's most prominent emerging economies.

As the Middle East's largest automotive market, Saudi Arabia is actively attracting global automakers, including Hyundai Motor Company, with the long-term goal of becoming an automotive hub serving not only the Middle East but also North Africa.

Executive Chair Chung expressed gratitude for the Saudi government's continued interest and support, outlining Hyundai Motor Group's ongoing collaborative projects and future plans as a partner in realizing Saudi Arabia's vision for mobility and other sectors.

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