-- Contributing to the operational efficiency of the media and entertainment industry
AMSTERDAM, Sept. 16, 2013 /PRNewswire/ -- Huawei, a leading global information and communications technology (ICT) solutions provider, showcased its latest media and entertainment (M&E) ICT infrastructure solutions at the International Broadcasting Convention (IBC) 2013, the leading and largest radio and television equipment exhibition in Europe. Built on an open and integrated ICT architecture, the solutions, which include IP-based all-in-one network, high definition (HD) program production and broadcast, tapeless media database and post-production systems, help customers in the media industry enhance business agility and operational efficiency and achieve commercial success.
"To address growing needs of customers in the media industry as they are moving towards full HD and triple play bundling, Huawei has developed innovative ICT infrastructure solutions that leverage on our technological expertise in cloud computing, storage and network, to help customers in the industry to cope with new development trends and achieve business success," said Mr. Deng Yi, Director, Large Enterprise Sales Department of Huawei Enterprise's Global Sales Department.
The constant evolution of digital technologies has been accelerating the expansion of HDTV channels, 3D/IMAX film markets, and emerging mobile media markets. HDTV, digital media libraries, and omnimedia have become growing trends in the media industry. Through customer-centric innovation and collaboration with partners, Huawei is committed to providing secure, efficient, and sustainable one-stop solutions and optimal services for customers in the M&E industry.
In addition, Huawei and China Central Television (CCTV), China's national media broadcast and production agency, have recently announced a strategic partnership during Huawei Cloud Congress 2013. Under the partnership, Huawei and CCTV will collaborate in a number of areas, such as big data storage and massive media asset management, to provide cutting-edge technologies and application models customized for the ICT evolution in the M&E industry. Huawei will be providing a system that features large-capacity and high storage performance, significantly improving data access and management efficiency. In addition, the system will help save energy consumption by 60% to 80%, making it the most eco-friendly media storage system in the industry.
Huawei M&E ICT infrastructure solutions have been successfully deployed in a number of renowned film and television agencies and organizations, including IMG Worldwide, Rain Post Production, CCTV, China Network Television (CNTV), and Phoenix Satellite Television Holdings Limited. In addition, Huawei has also established extensive collaboration with acclaimed media application service providers to provide reliable M&E solutions to customers. These partners include Quantum, Daystrom, Tedial, Digital Domain, VSN, Sobey, and Jetsen. Featuring high performance, open architecture, and high energy efficiency, Huawei M&E solutions will help customers in the media industry to drive business success and development.
Huawei is a leading global information and communications technology (ICT) solutions provider. We are committed to creating maximum value for telecom operators, enterprises and consumers by providing competitive solutions and services. For more information, visit Huawei online: www.huawei.com