LONDON, June 19, 2011 /PRNewswire/ --

BMG Foundation Calls on International Business Community to Follow Her Majesty's Lead in Backing the Our Water, Our Life Campaign

H.M. The Queen attended the 2011 GCC Polo Cup as a special guest of the Saudi Royal Family and The BMG Foundation to promote the conservation of water across the Middle East and Africa.

The GCC Polo Cup is an annual charity tournament held in Guards Polo Club, Windsor, UK, the proceeds from which are donated to international environmental and humanitarian causes. The event is hosted by the BMG Foundation as a global appeal to businesses and merchant families for their support. H.M. The Queen and Prince Turki Bin Abdullah Bin Abdulaziz Al Saud, son of the Saudi King attended the event as ambassadors for the Our Water, Our Life campaign.

The BMG Foundation, an international CSR organisation, recently launched the Our Water, Our Life campaign to raise awareness of the water scarcity crisis affecting the Middle East where 37.7 million Arabs have no access to clean water. According to recent UN figures, 40% of the world population do not have access to proper water sanitation which causes an estimated 4,900 children to die every day from diarrhoea.

Chairman and Founder of the BMG Foundation, Basil Al-Ghalayini said:

"The scarcity of water is an increasing global concern and one which is particularly close to my heart. We launched the Our Water, Our Life campaign to increase awareness of the plight that faces our global community. We must encourage people to change their bad habits, and take collective action and responsibility for water conservation - we must act now.

"Water is a key natural resource and one that should be readily available for all, and not be merely reserved for the privileged."

The Our Water, Our Life campaign has raised tens of thousands of pounds during the initial phase of the initiative.

Notes to editors:-

About the GCC Polo Cup:

The GCC Polo Cup is an annual charity polo tournament hosted by The BMG Foundation. The charity tournament, held in Windsor, is attended by a varied list of guests - ranging from Royalty and captains of industry to heads of merchant families - to raise money in aid of global causes.  The GCC Polo Cup 2011 was held on Wednesday 15^th June 2011.

On a global level, King Abdullah's participation in international diplomacy reflects the Kingdom's leadership role in defense of Arab and Islamic issues and for the achievement of world peace, stability and security. He has taken a leading role in promoting dialogue among the world's leading faiths.

The GCC Cup is set in an equestrian based environment, and throughout his life, King Abdullah has retained a love of horsemanship. He is a breeder of pure Arabian horses and founder of the equestrian club in Saudi Arabia. The BMG Foundation honourably named its 15^th anniversary celebration in the name of King Abdullah.

About the BMG Foundation

http://www.bmgfoundation.com/

The BMG Foundation is a humanitarian organisation founded by Basil Al- Ghalayini, Chairman and CEO of BMG Financial Advisors Group. The Foundation tackles global humanitarian issues, whilst promoting common values between East and West. Since its inception 14 years ago, the NGO has dedicated its resources to serving the less fortunate and has supported several causes that assist the underprivileged.

Previous recipients of donations from The BMG Foundation:

• The Prince's Trust, United Kingdom
• St Luke's Hospice, United Kingdom
• The Disabled Children's Association, Saudi Arabia
• The Prince Sultan Bin Abdul Aziz Fund for Supporting Small Business Projects for Women, Saudi Arabia
• NAAM Group, Saudi Arabia
• The Friends of the Disabled Association,  Lebanon
• The Graham Layton Trust in partnership with Rahmatulla Benevolent Trust, Pakistan
• The Barakat Trust, United Kingdom
• The Joseph Weld and Trimer Hospice, United Kingdom
• The Council of Arab-British Understanding, United Kingdom

SOURCE BMG Foundation