• Resources
  • Blog
  • Journalists
  • +44 (0)20 7454 5110
  • Data Privacy
  • Sign Up
  • Send a Release
Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • News
  • Products
    • Overview
    • Content Distribution
    • Multimedia Services
    • Disclosure Services
    • Cision Communications Cloud®
  • Contact
    • General Enquiries
    • Media Enquiries
    • Partnerships
    • Worldwide Offices

 

When typing in this field, a list of search results will appear and be automatically updated as you type.

Searching for your content...

No results found. Please change your search terms and try again.
  • News in Focus
      • Browse News Releases
      • All Public Company News
      • All Multimedia News


      • View All News Releases
      • Regulatory News
      • D/A/CH Regulatory News
      • UK Regulatory News


      • View All Regulatory News
  • Business & Money
      • Auto & Transportation
      • Aerospace & Defense
      • Air Freight
      • Airlines & Aviation
      • Automotive
      • Maritime & Shipbuilding
      • Railroads & Intermodal Transportation
      • Supply Chain/Logistics
      • Transportation, Trucking & Railroad
      • Travel
      • Trucking & Road Transportation


      • View All Auto & Transportation
      • Business Technology
      • Blockchain
      • Broadcast Tech
      • Computer & Electronics
      • Computer Hardware
      • Computer Software
      • Data Analytics
      • Electronic Commerce
      • Electronic Components
      • Electronic Design Automation
      • Financial Technology
      • High Tech Security
      • Internet Technology
      • Nanotechnology
      • Networks
      • Peripherals
      • Semiconductors


      • View All Business Technology
      • Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television


      • View All Entertain­ment & Media
      • Financial Services & Investing
      • Accounting News & Issues
      • Acquisitions, Mergers & Takeovers
      • Banking & Financial Services
      • Bankruptcy
      • Bond & Stock Ratings
      • Conference Call Announcements
      • Contracts
      • Cryptocurrency
      • Dividends
      • Earnings
      • Earnings Forecasts & Projections
      • Financing Agreements
      • Insurance
      • Investments Opinions
      • Joint Ventures
      • Mutual Funds
      • Private Placement
      • Real Estate
      • Restructuring & Recapitalisation
      • Sales Reports
      • Shareholder Activism
      • Stock Offering
      • Stock Split
      • Venture Capital


      • View All Financial Services & Investing
      • General Business
      • Awards
      • Commercial Real Estate
      • Corporate Expansion
      • Earnings
      • Human Resource & Workforce Management
      • Licensing
      • New Products & Services
      • Obituaries
      • Outsourcing Businesses
      • Overseas Real Estate (non-US)
      • Personnel Announcements
      • Real Estate Transactions
      • Residential Real Estate
      • Small Business Services
      • Socially Responsible Investing
      • Surveys, Polls & Research
      • Trade Show News


      • View All General Business
  • Science & Tech
      • Consumer Technology
      • Artificial Intelligence
      • Blockchain
      • Cloud Computing/Internet of Things
      • Computer Electronics
      • Computer Hardware
      • Computer Software
      • Consumer Electronics
      • Cryptocurrency
      • Data Analytics
      • Electronic Commerce
      • Electronic Gaming
      • Financial Technology
      • Mobile Entertainment
      • Multimedia & Internet
      • Peripherals
      • Social Media
      • STEM (Science, Tech, Engineering, Math)
      • Supply Chain/Logistics
      • Wireless Communications


      • View All Consumer Technology
      • Energy & Natural Resources
      • Alternative Energies
      • Chemical
      • Electrical Utilities
      • Gas
      • General Manufacturing
      • Mining
      • Mining & Metals
      • Oil & Energy
      • Oil & Gas Discoveries
      • Utilities
      • Water Utilities


      • View All Energy & Natural Resources
      • Environ­ment
      • Conservation & Recycling
      • Environmental Issues
      • Environmental Policy
      • Environmental Products & Services
      • Green Technology
      • Natural Disasters


      • View All Environ­ment
      • Heavy Industry & Manufacturing
      • Aerospace & Defence
      • Agriculture
      • Chemical
      • Construction & Building
      • General Manufacturing
      • HVAC (Heating, Ventilation & Air-Conditioning)
      • Machinery
      • Machine Tools, Metalworking & Metallurgy
      • Mining
      • Mining & Metals
      • Paper, Forest Products & Containers
      • Precious Metals
      • Textiles
      • Tobacco


      • View All Heavy Industry & Manufacturing
      • Telecomm­unications
      • Carriers & Services
      • Mobile Entertainment
      • Networks
      • Peripherals
      • Telecommunications Equipment
      • Telecommunications Industry
      • VoIP (Voice over Internet Protocol)
      • Wireless Communications


      • View All Telecomm­unications
  • Lifestyle & Health
      • Consumer Products & Retail
      • Animals & Pets
      • Beers, Wines & Spirits
      • Beverages
      • Bridal Services
      • Cannabis
      • Cosmetics & Personal Care
      • Fashion
      • Food & Beverages
      • Furniture & Furnishings
      • Home Improvement
      • Household, Consumer & Cosmetics
      • Household Products
      • Jewellery
      • Non-Alcoholic Beverages
      • Office Products
      • Organic Food
      • Product Recalls
      • Restaurants
      • Retail
      • Supermarkets
      • Toys


      • View All Consumer Products & Retail
      • Entertain­ment & Media
      • Advertising
      • Art
      • Books
      • Entertainment
      • Film & Motion Picture
      • Magazines
      • Music
      • Publishing & Information Services
      • Radio & Podcast
      • Television


      • View All Entertain­ment & Media
      • Health
      • Biometrics
      • Biotechnology
      • Clinical Trials & Medical Discoveries
      • Dentistry
      • FDA Approval
      • Fitness/Wellness
      • Health Care & Hospitals
      • Health Insurance
      • Infection Control
      • International Medical Approval
      • Medical Equipment
      • Medical Pharmaceuticals
      • Mental Health
      • Pharmaceuticals
      • Supplementary Medicine


      • View All Health
      • Sports
      • General Sports
      • Outdoors, Camping & Hiking
      • Sporting Events
      • Sports Equipment & Accessories


      • View All Sports
      • Travel
      • Amusement Parks & Tourist Attractions
      • Gambling & Casinos
      • Hotels & Resorts
      • Leisure & Tourism
      • Outdoors, Camping & Hiking
      • Passenger Aviation
      • Travel Industry


      • View All Travel
  • Policy & Public Interest
      • Policy & Public Interest
      • Animal Welfare
      • Corporate Social Responsibility
      • Economic News, Trends & Analysis
      • Education
      • Environmental
      • European Government
      • Labour & Union
      • Natural Disasters
      • Not For Profit
      • Public Safety


      • View All Policy & Public Interest
  • People & Culture
      • People & Culture
      • Aboriginal, First Nations & Native American
      • African American
      • Asian American
      • Children
      • Hispanic
      • Lesbian, Gay & Bisexual
      • Men's Interest
      • People with Disabilities
      • Religion
      • Senior Citizens
      • Veterans
      • Women


      • View All People & Culture
  • Overview
  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Worldwide Offices
  • Cision PR Newswire UK provides press release distribution, targeting, monitoring, and marketing services
  • Send a Release
    • Phone

    • +44 (0)20 7454 5110 from 8 AM - 5:30 PM GMT

    • ALL CONTACT INFO

      Contact Us

      +44 (0)20 7454 5110
      from 8 AM - 5:30 PM GMT

  • Log In
  • Sign Up
  • Resources
  • Blog
  • Journalists
  • GDPR
  • News in Focus
    • Browse News Releases
    • Regulatory News
    • Send a Release
    • Sign Up
    • Log In
    • Resources
    • Blog
    • Journalists
    • RSS
    • GDPR
  • Business & Money
    • Auto & Transportation
    • Business Technology
    • Entertain­ment & Media
    • Financial Services & Investing
    • General Business
    • Send a Release
    • Sign Up
    • Log In
    • Resources
    • Blog
    • Journalists
    • RSS
    • GDPR
  • Science & Tech
    • Consumer Technology
    • Energy & Natural Resources
    • Environ­ment
    • Heavy Industry & Manufacturing
    • Telecomm­unications
    • Send a Release
    • Sign Up
    • Log In
    • Resources
    • Blog
    • Journalists
    • RSS
    • GDPR
  • Lifestyle & Health
    • Consumer Products & Retail
    • Entertain­ment & Media
    • Health
    • Sports
    • Travel
    • Send a Release
    • Sign Up
    • Log In
    • Resources
    • Blog
    • Journalists
    • RSS
    • GDPR
  • Policy & Public Interest
    • Policy & Public Interest
    • Send a Release
    • Sign Up
    • Log In
    • Resources
    • Blog
    • Journalists
    • RSS
    • GDPR
  • People & Culture
    • People & Culture
    • Send a Release
    • Sign Up
    • Log In
    • Resources
    • Blog
    • Journalists
    • RSS
    • GDPR
  • Log In
  • Sign Up
  • Resources
  • Blog
  • Journalists
  • GDPR
  • Overview
  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®
  • Log In
  • Sign Up
  • Resources
  • Blog
  • Journalists
  • GDPR
  • General Enquiries
  • Media Enquiries
  • Partnerships
  • Worldwide Offices
  • Log In
  • Sign Up
  • Resources
  • Blog
  • Journalists
  • GDPR

Hisense launches Quest for Glory UEFA Euro 2016™ video


News provided by

Hisense

09 Jun, 2016, 14:41 BST

Share this article


PARIS and QINGDAO, China, June 9, 2016 /PRNewswire/ -- As a headline sponsor of UEFA Euro 2016, Hisense, the consumer technology company, has today launched its 'Quest For Glory' video featuring official mascots Harley and Beta.

Video - http://youtu.be/z7uyIEjXlSs
Photo - http://photos.prnewswire.com/prnh/20160609/377452  
Photo - http://photos.prnewswire.com/prnh/20160609/377451

Quest For Glory - #HisenseQuest
Quest For Glory - #HisenseQuest
Harley and Beta Quest for Glory
Harley and Beta
Quest For Glory - #HisenseQuest
Harley and Beta Quest for Glory Harley and Beta

The three-minute Quest for Glory story introduces 10 year old Harley who accidentally meets sidekick Beta the robot whilst practicing his football skills for the Euros against his boxes. With the tournament only weeks away, Beta steps in to help Harley practice by giving him a Hisense TV, fridge and washing machine to prepare for the competition.

After weeks of practicing, Harley eventually perfects his skills to reach the games. However on the night before he leaves, to help keep him safe on his travels to France, Beta takes Harley's favourite toy dinosaur Woody and magically transforms him into a protective hooded jumper. Viewers see Harley's dreams eventually become reality as he makes it to the finals wearing his new jumper and meets UEFA's official mascot Super Victor.

The video is the first of two pieces of content commissioned by Hisense to support the sponsorship of the tournament and their #FeelEverything campaign. The second piece of content is set to focus more on the fans on the street and their central relationship to the game.

As part of this Quest for Glory campaign, Hisense are offering fans the chance to win tickets to attend UEFA Euro 2016 games in France in a user generated content competition.

The competition, which will run on Hisense's Football social media channels (Twitter and Facebook) and on the special Quest for Glory microsite will give fans the opportunity to win tickets to key group games, semi-final and final matches as well as popular Hisense products.

To be in with a chance to win tickets and Hisense products, fans must show how they are preparing for UEFA Euro 2016 like Harley and Beta, by posting images, videos or gifs using #HisenseQuest to Twitter or Facebook channels throughout the tournament.

The Quest for Glory microsite will contain all of the competition information and will host users' best entries, via embedded tweets, Instagram and Facebook posts.

Andre Iannuzzi, UEFA Euro project lead at Hisense said: "Through our continued efforts to promote the Hisense brand in Europe and around the world, we are committed to engaging with online audiences and look to take advantage of this amazing sporting platform to separate our products from the competition. With Quest for Glory, we aim to capitalise on the huge passionate fan connection to football and raise brand awareness in a special way."

The prizes include tickets and all travel, including all flights and accommodation. Terms and conditions of entry can be found here http://quest-4-glory.com/terms

#HisenseQuest   #FeelEverything

Hisense Football:  Twitter, Facebook and Instagram: @HisenseFootball
Harley and Beta: Instagram: @HarleyandBeta

About Hisense Company, Ltd.
Hisense Company, Ltd was established in 1969 and headquartered in Qingdao, China.
Hisense Company Ltd. is multinational consumer technology manufacturer and one of the largest television brands in the world, holding the #3 TV share position globally* and #1 TV share position in China for 12 consecutive years. The Company is committed to advancing the consumer technology industry across North America and has dedicated R&D centres in Atlanta, Georgia; San Jose, California; and Toronto, Canada to enable localized product development and innovation.
Hisense products are available globally in over 130 countries and regions, with production facilities in China, South Africa, Algeria, Egypt, and Mexico, as well as sales offices across North America, Europe, Australia, Middle East, and South-eastern Asia.
In recognition of its strong product offerings, aggressive expansion strategies, global client base and continued investment in research and development, Frost and Sullivan recognized Hisense with the 2015 Global Competitive Strategy and Innovation Leadership Award in Smart TVs.

*About Hisense Hero Products:

  • Mobile Phone = Model no. C20 (not available in the UK) 
    • 5in IPS display
    • 13mb rear facing camera / 5mb front facing
    • Waterproof & dustproof, ShockProof
    • Octa Core Processor
    • Android 5.1
  • Refrigeration = Model no. BCD-535WY
    • Side by Side Refrigerator 535L
    • Luxury Horizontal Inox Stainless Steel Finish
    • In-Door Water & ice (crushed or cube ice option) dispenser
    • LED display with Touch Control
    • NanoFresh Filter
  • Television = Model no. M9700
    • 70in 4K ULED TV
    • Ultra HD Premium TV Certification (validation comms)
    • Hisense ULED =
      • Ultra High Definition TV (4K)
      • Ultra Wide Colour Gamut
      • Ultra Local Dimming
      • Ultra Smooth Motion Rate
    • HDR (High Dynamic Range)
    • ULED 3.0

About UEFA EURO 2016
UEFA Euro 2016 is a European-only tournament taking place every four years. This year, for the first time in the history of the tournament, which inaugurated in 1960, the European Championships will see a total of 24 teams take the field, an upgrade of 8 teams from Euro 2012.
The 2016 tournament will be the third time that a EURO finals has been staged on French soil (1960, 1984).

SOURCE Hisense

Modal title

    Contact PR Newswire

  • +44 (0)20 7454 5110
    from 8 AM - 5:30 PM GMT

    • General Enquiries
    • Media Enquiries
    • Partnerships
    • Worldwide Offices

    Products

  • Content Distribution
  • Multimedia Services
  • Disclosure Services
  • Cision Communications Cloud®

    About

  • About PR Newswire
  • About Cision
  • Partnering Opportunities
  • Careers

    • Asia
    • Brazil
    • Canada
    • Czech
    • Denmark
    • Finland
    • France
    • Germany
    • India
    • Israel
    • Mexico
    • Middle East
    • Netherlands
    • Norway
    • Poland
    • Portugal
    • Russia
    • Slovakia
    • Spain
    • Sweden
    • United States

    My Services

  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists

Contact PR Newswire


Products


About


My Services
  • All News Releases
  • Customer Portal
  • Resources
  • Blog
  • Journalists
+44 (0)20 7454 5110
from 8 AM - 5:30 PM GMT
  • Terms of Use
  • Privacy Policy
  • Information Security Policy
  • Site Map
  • RSS
  • Cookie Settings
Copyright © 2021 PR Newswire Europe Limited. All Rights Reserved. A Cision company.