LONDON, December 22, 2011 /PRNewswire/ --

As David Cameron announces plans to measure the nation's happiness, a recent study has revealed that the simple joys of camping can help to ward off stress and improve well-being. Indeed, caravan sales and UK holidays experts, Park Resorts, can confirm a continual rise in the number of their holiday bookings and static caravan sales.

In the 'Real Richness' study carried out by Liverpool John Moores University on behalf of The Camping and Caravanning Club, people who camp were found to be healthier, happier and less stressed, and reported feeling more socially connected while benefiting from closer family relationships.

The University's leading academics reviewed over 60 research studies and carried out an online survey polling 2,000 campers and non-campers, finding:

• 77% of campers are satisfied with their quality of life compared to 59% of non-campers
• 21% of campers feel stressed on an average day compared to 33% of non-campers
• 93% of campers say that camping can make you happier
• 91% of all children say spending time exploring the outdoors with their families makes them happy
• 84% of campers think camping can make you healthier
• Almost 50% of campers think the pastime should be prescribed on the NHS

Caroline Doyle at Park Resorts, commenting on the study's findings, adds:

"Here at Park Resorts we are always overwhelmed by the buoyant atmosphere our parks generate among adults and kids alike. Our parks are full of cheer, there's a real sense of community spirit and our smiles really are contagious! In the current climate, where understanding family values should be at the top of the agenda, I believe that our industry is at the forefront of something quite remarkable in terms of family cohesion, connection and quality of life."

Park Resorts, the first choice for UK holidays and static caravan sales, have seen sales figures of their parks rise this year despite the gloomy economic climate. As financial strains lead more UK families to staycation at home, Park Resorts offer affordable camping and caravanning holidays that are designed to help families spend more quality time together.

Visit Park Resorts today for the latest 2012 holiday deals and see what keeps families of all ages returning to Park Resorts again and again!

About Park Resorts

Park Resorts, who offer caravan holidays across the UK, including in Essex, Yorkshire, Kent, Sussex and Scotland, offer all manner of caravan holidays. Whether you are a family, couple or large group of friends, they have the right caravan for you. Accommodation is available to suit all age groups and price limits, from bronze, silver and gold, with a real emphasis on catering for the family.

SOURCE Park Resorts