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Greenwashing: Misuse of EU Composting Standard EN 13432


News provided by

European Bioplastics

13 Oct, 2015, 11:30 GMT

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Misleading marketing claim: Shopping bag made from "oxo-degradable material" wrongly claims accordance to EN 13432. (Image taken in August 2015, (C) European Bioplastics) (PRNewsFoto/European Bioplastics) (PRNewsFoto/European Bioplastics)

BERLIN, October 13, 2015 /PRNewswire/ --

European Bioplastics requests all producers of additives claiming to make conventional plastics biodegradable to fully comply with the standard EN 13432 or to seize misleading references

- Cross reference: Picture is available at AP Images (http://www.apimages.com)
and http://www.presseportal.de/nr/68147/bild -

Lately, European Bioplastics (EUBP) is noticing an increasing malpractice by producers of fragmentation additives for conventional plastics referring to the European standard for industrial composting, EN 13432, when marketing their products. As is well known, such products do not fulfil the requirements of the EU norm for industrial composting of plastic products. Consequently, European Bioplastics considers this a severe case of greenwashing.  

     (Photo: http://photos.prnewswire.com/prnh/20151012/276009 )

Recent misuse cases comprise the outright false claim that additive-mediated plastics comply with EN 13432 (see image). In other cases, additive producers aim to piggyback on the good reputation of EN 13432 by referring to only parts of the standard, for example stating that 'The plant growth test and the ecotoxicity effects have been studied with positive results above 100% according the EN 13432'.

"If a standard is referenced, all aspects of it need to be fulfilled by the material or product. Should this not be the case, the reference is misleading. We urge all market operators to comply with communication standards according to the ISO 14020 series," states François de Bie, Chairman of the Board of EUBP.

Worried about negative impacts on the environment of additive-mediated conventional plastics, which merely fragment into small pieces, the European Commission has discussed banning such technology in the past. Currently, the Commission is undertaking an assessment of the impact of oxo-degradable plastics on the environment, as these materials represent the foremost part of additive-mediated plastics. According to a recent amendment of the EU Directive on Packaging and Packaging Waste, results shall be presented by 2017, at the latest.

Press contact: Kristy Lange, press@european-bioplastics.org, +49(0)30-28482356

More information: http://en.european-bioplastics.org/wp-content/uploads/2015/publications/EUBP_Background_Additive-mediated_Plastics_2015.pdf

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