The Global Mammography Market is estimated to witness a CAGR of 15.03% during the forecast period 2017-2023.
The market growth can be attributed to the rising initiatives by various governments and NGOs to raise awareness about early diagnosis of macrocalcifications in breast tissue. Some significant organizations such as the National Breast Cancer Foundation, CDC, and Breast Cancer Organization are promoting the early diagnosis of mammary gland calcification, which is one of the crucial factors expected to drive the demand over the forecast period.
The major drivers of the mammography market include increasing incidence of breast cancer since past 25 years. In 2015, American cancer society estimated the 292,130 new cases of breast cancer. Moreover, increasing demand and current 3D mammogram launches by the major players is expected to boost the growth of the market during the forecasted period. For instance, Hologic offers 2D and 3D imaging-guided breast biopsies via Affirm prone biopsy system. The vendors are currently focusing on the technological advancements, new product launches, and strategic positioning of their businesses in the emerging economies. These factors are expected to drive the Global Mammography market in the future.