DUBLIN, Nov. 4, 2015 /PRNewswire/ -- Research and Markets (http://www.researchandmarkets.com/research/pstczf/global_laundry) has announced the addition of the "Global Laundry Care Market 2015-2019" report to their offering.
Covered in this report
This report covers the present scenario and the growth prospects of the global laundry care market for 2015-2019. The report provides data on the following segments of the market:
- Product type: laundry detergent, fabric softener, specialty products, bleach, and fabric protector/static control
- Distribution channel: hypermarkets and supermarkets, convenience stores, independent grocery stores, and others
- Geography: APAC, Americas, Europe, and MEA
The major trends in the global laundry care market include eco-friendly laundry care products and green laundry, the introduction of laundry pods, and the increasing sales of products through organized retail chains.
According to the report, growing awareness about health and hygiene is one of the major growth drivers in the global laundry care market. Packaging innovations and technological advances, which increase convenience, factor into consumers' decisions to buy particular laundry care products. APAC is witnessing growing demand for fragrance-based laundry care items. This is driving the sales of the laundry care market in the region.
Further, the report states that the global laundry care market is being challenged by environmental issues caused by biodegradation due to the use of detergent. In addition, price wars have also become an issue for manufacturers, impacting how they price their products.
- Church & Dwight
- Procter & Gamble
- The Clorox
Key Topics Covered:
PART 01: Executive summary
PART 02: Scope of the report
PART 03: Market research methodology
PART 04: Introduction
PART 05: Market landscape
PART 06: Market segmentation by product type
PART 07: Market segmentation by distribution channel
PART 08: Geographical segmentation
PART 09: Key leading countries
PART 10: Market drivers
PART 11: Impact of drivers
PART 12: Market challenges
PART 13: Impact of drivers and challenges
PART 14: Market trends
PART 15: Vendor landscape
PART 16: Key vendor analysis
For more information visit
Laura Wood, +353-1-481-1716, firstname.lastname@example.org
SOURCE Research and Markets