With advances in camera technology, relaxed laws and regulations, and deeper demand for connectivity, automotive rearview mirror is changing in forms and functions of the product. Automotive rearview mirror market characterized the following in 2016.
According to statistics, electric control, heating, electric folding, interior rearview mirror auto-dimming, memory, exterior rearview mirror auto-dimming functions of the rearview mirror for passenger car witnessed a higher penetration in 2016, a 0.64/3.41/3.18/0.83/0.22/0.32 percentage points increase over 2015 respectively, indicating ever-richer functions of automotive rearview mirror.
Smart rearview mirror has independent operating system and operation space, allows users to install software, games, navigation, and other applications, enables wireless internet access via WIFI or mobile communication network, and provides functions like driving recording, GPS positioning, speed camera warning, visible reversing, and real-time online audio & video entertainment.
Driven by demand for connected car, the Chinese smart rearview mirror AM has been hot, attracting driving recorder businesses (JADO), Internet firms (360), AI enterprises (Mobvoi), navigation companies (Roadrover Technology), and map firms (Careland) to develop smart rearview mirror.
Some enterprises have tapped into OE market. Roewe RX5, the model launched in Jul 2016, carried Alibaba's mobile operating system YunOS and JADO's smart rearview mirrors when it leaved the factory. Compared with AM, OEM smart rearview mirror needs no re-wiring and makes the wiring in car more simple and reliable. Meanwhile, it delivers better connected performance among rearview mirror, central control display, dashboard screen, and HUD, and is expected to squeeze the space for AM.
More and more enterprises develop camera solutions to replace traditional rearview mirror.
Thanks to progress in camera technology, falling costs, and less strict laws and regulations in some countries/regions, more and more parts producers and OEMs start developing camera solutions to replace conventional rearview mirror.