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Frost & Sullivan's SG Corporate Race at MacRitchie Draws More Than 600 Runners; Raises More Than SGD100k For Charity


News provided by

Frost & Sullivan

27 Aug, 2012, 09:17 GMT

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~ Cisco victorious at Frost the Trail 7th annual corporate charity run for Bright Hill Evergreen Home ~

SINGAPORE, August 27, 2012 /PRNewswire/ -- On August 25, 2012, more than 600 runners assembled at MacRitchie Reservoir Park in Singapore for the flag off of the 7th annual Frost & Sullivan 'Frost the Trail' run for corporate social responsibility.

'Frost the Trail' is a run aimed at raising funds for the aged destitute residing at the Bright Hill Evergreen Home. Frost the Trail Singapore Corporate Challenge 2012 had split runners into two categories – the 5 km team race as well as the 10 km individual race.

Frost the Trail 2012 collected over SG$100,000 and 100 per cent of the proceeds are donated to the adopted charity.

Seniors from Peace-Connect Senior Activity Centre showed their support of this corporate run with a Song and Dance performance. The dance movement of the energetic seniors impressed the crowd and inspired them to follow suit.

Manoj Menon, Partner and Managing Director for Frost & Sullivan Asia Pacific said, "We are committed to 'Frost the Trail' as we believe it is a great avenue for us to collaborate with other corporate companies to help the less fortunate. Our beneficiary depends on public funds in order to operate and through our annual Frost the Trail Singapore Corporate Challenge run, we hope to raise funds for our adopted charity, as well as increase awareness about their needs so more corporations and individuals will get to know them and hopefully come forward to help so there is sustained aid for them."

The winners for Frost the Trail Singapore Corporate Challenge 2012 were as follows: For the Team 5km race category, Cisco Systems came in first, Orange Business Services was the first runner up and the 2nd runner up went to Telekom Malaysia Berhad. In the Individual 10km Category, the first place for the Male race went to Richard Thomas from British Telecom Singapore Pte Ltd and the first place for the female race was taken by Jane Rogers from Dell.

This year, strong support came from British Telecom Singapore with the largest group registration totaling 56 runners. Frost & Sullivan were represented with team runners and individual runners and the group was led by Manoj Menon.

Preceding the prize presentation ceremony and senior's performances, all participants had the opportunity to mingle amongst peers, colleagues and acquaintances whilst enjoying breakfast. This year, the carnival mood was brisk at breakfast with Telstra and WorleyParsons sponsoring breakfast stalls. All runners and seniors received a goody bag each and got the opportunity to participate in the lucky draw.

Huawei was the Platinum donor, Singapore Pools and BT Gold donors, and Avaya and Jabra were Executive Partners. Columbia was the Official Sports Partner while Polar and Sportade the Official Sports Drink/Water. Sports + Travel magazine Singapore was the media partner while White Cottage was the Official Photographer.

Supporting partners for Frost the Trail 2012 included August, Eagle Brand, FarEastFlora.com, Jacobs, L'Officiel, Nature Valley, Photo Inc, Q&M Dental, Singtel, Telstra Global, Unisoy, Wild Goats, WorleyParsons and Zalora.

To find out more about Frost the Trail Singapore Corporate Challenge and its beneficiary or to support this event as a donor, please visit - http://www.frost.com/frost-the-trail

Frost the Trail 2013 is scheduled for August 24th, 2013 and advance expressions of interest from corporate companies for sponsorship, donations, runners and contributions in kind are welcome. Meanwhile, Frost the Trail KL Corporate Challenge runs on October 21st, 2012 at Forest Reserve Institute Malaysia (FRIM) and is currently open for registration.

About Frost & Sullivan

Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.

Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

  • The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation.
  • The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.

For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?

Contact Us: Start the discussion
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Subscribe: Newsletter on "the next big thing"
Register: Gain access to visionary innovation

Contact:
Donna Jeremiah
Corporate Communications – Asia Pacific
P: +61 (02) 8247-8927
M: +61 (0) 407-598-937
F: +61 (02) 9252-8066
E: djeremiah@frost.com

Jessie Loh
Corporate Communications – Asia Pacific
P: +65-6890-0942
F: +65-6890-0988
E: jessie.loh@frost.com

http://www.frost.com

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