- Niranjan Thiyagarajan, Automotive & Transportation Consultant, will moderate a panel discussion on breaking down 'Big Data' to create Next-Gen Apps

LONDON, Feb. 19, 2014 /PRNewswire/ -- Content and Apps for Auto Europe 2014 is Europe's biggest conference focused on content and apps for automotive. The two day event is taking place on April 8-9 in Munich, Germany, and will tackle the business model, platform and data processing challenges that face infotainment. 

Frost & Sullivan Automotive & Transportation Consultant Niranjan Thiyagarajan will act as a moderator for the panel discussion entitled "Break down 'Big Data' to Create Next-Gen Apps" which will be held on 8th April 2014, the afternoon of day 1 of the conference.

"Premium automotive manufacturers are uncovering the potential of big data and its relevance to warranty reduction and customer satisfaction," Mr. Thiyagarajan says. "Diagnostics feedback to the design & development value chain and the potential for predictive diagnostic are two key areas of growth for OEMs. Increasingly innovation is being spearheaded by non-traditional participants; traditional participants will have to tag-team with them in order to evaluate the true potential of the business model and how to monetise it."

During the session key industry players will discuss how to utilise the cloud to harness granular data and create next generation content and apps. As well as using data to establish the real user cases of the car, thus aiding the vehicle R&D manufacturing process and minimising feature redundancy. Uncover the goldmine that the exchange of premium vehicle data presents to advertisers, government agencies and the online community when collated by apps to make vehicle data pay. Debate the provocative issue of OEM privacy policies to create valuable services such as real-time traffic info that mitigate driver's concerns about the use of personal data.

Jack Palmer, Project Director Telematics Update commented,  "If OEMs and content providers can satisfy regulators with appropriate big data and privacy checks and balances, then there lies a huge opportunity for them to make the car pay post-sale!"

Telematics Update will bring together 30+ expert speakers to discuss the crucial challenges of the IVI space, making the Content and Apps for Automotive Europe 2014 Conference the must attend event for all dedicated automotive infotainment professionals. The full agenda and speaker line-up can be found here: http://www.telematicsupdate.com/contenteu/

As well as the case for daily relevant content, c-level speakers will dissect key topics including:

• Create a Standout Automotive User Interface
• De-Bunk the In-Car App Store Myths
• Break Down 'Big Data' to Create Next-Gen Apps
• The Future of the Auto Operating System
• Alternative Platforms to Deliver Valued-Added Driving Services
• And more sessions addressing business model and content/app integration challenges

Register your place at Content and Apps for Automotive Europe 2014

https://secure.telematicsupdate.com/contenteu/register

About Telematics Update

Telematics Update Conferences are the most prestigious in the industry. We produce the largest telematics events in North America, Europe & Asia, and attract the most influential speakers providing a rich environment for establishing strategic relationships and networking. For press enquiries, please contact Ben Bathurst – bbathurst@telematicsupdate.com

About Frost & Sullivan

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SOURCE Frost & Sullivan