A survey of experienced technicians reveals that Mobil 1 oil edges out other oils in terms of quality and brand reputation.
MOUNTAIN VIEW, California, June 14, 2016 /PRNewswire/ -- Based on recent analysis of the motor oils market, Frost & Sullivan recognizes ExxonMobil as the recipient of the 2016 US Product Leadership award. The award is based on reviews of data from automotive technicians who were asked to benchmark their preferences and opinions regarding key motor oil products and vendors.
"In our recent survey of automotive technicians, respondents were asked to select the brand of motor oils they consider the overall best," said Frost & Sullivan Program Manager Stephen Spivey. "Mobil 1 was named the overall best brand of motor oils by 22% of technicians surveyed. In 2015, Mobil 1 already had a 10% lead over its nearest competitor."
When quizzed on why they rated Mobil 1 oils the best, many technicians highlighted the quality and the reputation of the product as superior. They indicated manufacturers used it and customers trusted it.
"In a 15 point comparison chart between Mobil 1 and its nearest competitor, Mobil 1 led on most key points, including timely delivery, ease of ordering process, customer preference, and warranty coverage," added Spivey. "This is a strong vote of trust, considering that more than 70% of respondents have 15+ years of experience."
For leading the market based on stringently selected criteria, ExxonMobil is the worthy recipient of the 2016 US Product Leadership award in the motor oils market. Each year, Frost & Sullivan presents this award to the company that has developed a product with innovative features and functionality, gaining rapid acceptance in the market. The award recognizes the quality of the solution and the customer value enhancements it enables.
Frost & Sullivan's Best Practices awards recognize companies in a variety of regional and global markets for outstanding achievement in areas such as leadership, technological innovation, customer service, and product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research.
ExxonMobil Corporation markets motor oils under the Mobil 1 brand, which is particularly known for its Mobil 1™ 100% synthetic oil. This product was introduced in 1974, and related products include automatic transmission fluids, gear lubricants, synthetic grease, and oil filters. For more information, visit https://Mobiloil.com.
ExxonMobil, the largest publicly traded international oil and gas company, uses technology and innovation to help meet the world's growing energy needs. ExxonMobil holds an industry-leading inventory of resources and is the largest refiner and marketer of petroleum products. Its chemical company is one of the largest worldwide. For more information, visit http://exxonMobil.com.
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SOURCE Frost & Sullivan