Frost & Sullivan Recognizes Nectar Services Corp as a Global New Product Innovator for Its Innovative Evolution Quality of Service (QoS) Software

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With the constant growth of IT infrastructure, enterprises are adopting various unified communications (UC) platforms, devices, and media (audio/video) from numerous vendors, making it imperative for enterprises to have holistic visibility throughout the network to improve the quality of experience (QoE). However, the growing complexity of IT infrastructure is challenging organizations' abilities to efficiently manage QoS and QoE across geographically dispersed networks, making it both expensive and difficult to implement. Inconsistent implementation of QoS policies makes the UC environment unreliable, compromising the user experience in the process. Also, enterprises have to invest heavily to control QoS policy configurations across both wired and wireless networks.

"To date, Cisco UC customers have been configuring QoS on the core of the network infrastructure down to the distribution area, instead of reaching out to the network's edge during large-scale implementations—this process is extremely time consuming and expensive," said Olga Yashkova, Program Manager.

In a bid to make the QoS process simpler, Nectar's innovative QoS cross-platform software, Evolution, replaces the need for manual intervention with automation to initiate a QoS change. This configures QoS policies in a matter of seconds for enhanced calls or additional network capabilities.

Industry-first Nectar Evolution leverages Nectar's rules-based policy engine to orchestrate QoS dynamically across Cisco's wired or wireless network infrastructure by first offering a pre-configured QoS policy to the user. When a user registers on the network, Nectar Evolution confirms if the UC endpoints are registered. The Nectar policy engine, integrated with Cisco's easily configurable software-defined networking (SDN) application policy infrastructure controller-enterprise module (APIC-EM), instantly transmits specific QoS-related information to Cisco's APIC-EM application programming interface (API). It then configures the QoS policy and matches the particular IP, device type, and the remaining Cisco hardware components in only a few seconds. Providing the user with correct QoS-related information that matches the registered UC device optimizes an enterprise's time and resources, translating into enhanced network performance.

By supporting Cisco UC and Microsoft's collaboration environments and by integrating different UC platforms, devices, third-party applications, and network components from numerous vendors, Evolution's ability to quickly automate QoS policy configuration positions it well ahead of competing solutions. Enterprises that adopt Nectar's Evolution software platform experience superior value by being able to identify any registered UC device/endpoint on the network and securely scale their UC environment by seamlessly configuring QoS policies that match specific UC elements on Cisco's networks.

"Replacing the method of manually configuring or changing QoS policies with an automated approach, such as the Nectar's Evolution, at the platform plane optimizes both time and resources invested in the QoS change/setup process from an early stage. This ability translates into a better return on investment (ROI), as IT enterprises can now perform more tasks within the same time frame in addition to ensuring the precise configuration of QoS policies," said Yashkova.

With Evolution, customers record ten times the savings in operational expenses because it automates QoS policy configuration and completes the task in only a few seconds. This is unlike manual interventions that take weeks for a QoS change to be effective, which is a lengthy and cost-draining process. Nectar's Evolution has also successfully secured a place on Cisco's Global Price List, a testament to Nectar's excellence in developing an innovative product that remarkably simplifies QoS configuration. For its strong overall performance, Nectar has earned the 2017 Frost & Sullivan New Product Innovation Award.

Each year, Frost & Sullivan presents this award to the company that has developed an innovative product element by leverage leading-edge technologies. The award recognizes the value-added features/benefits of the product and the increased ROI it gives customers, which in turn raises customer acquisition and overall market penetration potential.

Frost & Sullivan Best Practices awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service, and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis, and extensive secondary research to identify best practices in the industry.

About Nectar Services Corp.

Nectar, a global market leader in providing the most comprehensive monitoring and diagnostics software solution for Unified Communication services enables IT and operation organizations to proactively ensure the end-user experience. Our flagship offering, the Unified Communications Management Platform (UCMP), which improves visibility and service delivery across integrated voice, video and data application solutions by providing unique and critical performance information. Nectar provides monitoring and diagnostics for millions of enterprise endpoints to over 2,100 enterprises in over 86 countries—including some of the largest global banking, search engine, service provider, healthcare and manufacturing organizations in the world.

About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants. For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector, and the investment community. Contact us: Start the discussion.

Contact:
Estefany Ariza
P: 210.477.8469
F: 210.348.1003
E: Estefany.Ariza@frost.com

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