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Frost & Sullivan Predicts High Business Opportunities in the Low Value Cash Market


News provided by

Frost & Sullivan

18 Jun, 2012, 11:25 GMT

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- Insights on the European mobile payments market to be discussed during the upcoming web conference

LONDON, June 18, 2012 /PRNewswire/ -- The mobile payment industry has reached maturity and is a well established market ecosystem. With growing competition, the market is seeing a wave of partnerships and acquisitions as well as new technical solutions and innovative business models. As such, the low value cash sector, which has still not been sufficiently penetrated and therefore offers potential revenue prospects, is proving to be both the challenge and opportunity.

Frost & Sullivan will hold a web conference entitled "Great Opportunities in the Low Value Cash Market" on Wednesday, 27 June 2012, at 15.00 BST. Frost & Sullivan's Research Manager for ICT in Financial Services, Jean-Noel Georges, will present an overview on the European Mobile Payment Markets with focus on business opportunities in the low value cash sector.

"The economic downturn in Europe has negatively influenced all business activities and government authorities are eager to find new revenue sources," notes Jean-Noel Georges. "Cash is expensive to manufacture, manage and make secure. The black market keeps increasing thanks to unofficial cash transactions resulting in insufficient tax collection."

European authorities are keen to move from traditional coins and banknotes to electronic money for all transactions, including small amounts. This shift will allow tracking of all payments and help align budget deficits. "Moving from traditional money to electronic transfers opens a whole range of new opportunities for the industry. While there is a really important market to capture, existing business models are not fully relevant in the emerging scenario. The race to find the best approach to catch these opportunities has already started," comments Mr. Georges.

One of the most common approaches to seize this market is to deploy contactless cards. "We have observed a rapid increase in the number of contactless cards shipments and contactless-enabled POS terminals. According to Frost & Sullivan's estimation contactless card shipments to Europe increased by 93 per cent in 2011, while contactless terminals number has grown by more than 100 per cent," adds Mr. Georges.

During the web conference Mr. Georges will discuss low cash value market prospects, trends and solutions, as well as investments issues.  The web conference will benefit financial institutions, cards associations, mobile network operators, online payment services providers, telecom vendors, and application developers.

If you would like to participate in this complimentary briefing, please email Joanna Lewandowska, Corporate Communications, at Joanna.lewandowska@frost.com with your full contact details. Upon receipt of the above information, a registration link will be e-mailed to you. You may also register to receive a recorded version of the briefing at anytime by submitting the aforementioned contact details.

About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.

Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

  • The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation.
  • The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.

For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?

Contact Us: Start the discussion 
Join Us: Join our community 
Subscribe: Newsletter on "the next big thing"
Register: Gain access to visionary innovation

Contact:
Joanna Lewandowska
Corporate Communications – Europe, Frost & Sullivan
Tel: +48-22-481-62 20
E-mail: joanna.lewandowska@frost.com 
http://www.frost.com

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