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      Frost & Sullivan Lauds TowerSec with 2016 New Product Innovation Award for Offering an Embedded Software Solution to Resolve Cyber Threats in Connected Vehicles


      News provided by

      Frost & Sullivan

      17 Feb, 2016, 13:00 GMT

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      Frost & Sullivan

      TowerSec successfully addresses the needs of vehicle OEMs with its effective business model and secure software solution

      MOUNTAIN VIEW, California, Feb. 17, 2016 /PRNewswire/ -- Based on its recent analysis of the automotive software cybersecurity market, Frost & Sullivan recognizes TowerSec with the 2016 North America Frost & Sullivan Award for New Product Innovation. TowerSec, a leading global automotive software cybersecurity service provider, specializes in delivering onboard cybersecurity technology to vehicle original equipment manufacturers (OEMs), suppliers and telematics vendors.

      Photo - http://photos.prnewswire.com/prnh/20160212/332728

      To support connected services in automobiles, vehicle data needs to be safe and secure. TowerSec addresses this cybersecurity issue in vehicles with two products, ECUSHIELD and TCUSHIELD.

      "The TowerSec ECUSHIELD has been recognized and used by global automakers and suppliers to protect vehicle mission critical communication from external hackers, as well as secure personal data and lives," said Frost & Sullivan Senior Consultant Sriram Venkatraman. "TowerSec's ECUSHIELD solution is a cloud-independent, standalone application that can be easily integrated virtually with any Electronic Control Unit (ECU) inside the vehicle platforms. Independent, standalone systems, can retrieve reliable results very rapidly."

      The ECUSHIELD solution has a double perimeter that protects in vehicle communication from internal and external communication channels. The internal channels include the ECUs linked within the vehicle, while the external channels comprise wireless communication channels like mobile technologies as well as wired interfaces like the Diagnostics port.

      In addition TowerSec is tapping the fiercely competitive cybersecurity market with proven and tested cybersecurity software solutions that can be easily integrated into existing and future vehicles across different operating systems (OS) without any design changes

      TowerSec provides two types of applications for OEMs to choose from—the ECUSHIELD implemented on a gateway, or implemented on an individual ECU. The ECUSHIELD on an individual ECU serves as an intrusion detection and prevention system (IDS / IPS), whereas ECUSHIELD implemented on a gateway serves as a smart firewall in addition to being an intrusion detection and prevention system (IDS / IPS). Furthermore, the ECUSHIELD integrates across operating systems, hardware designs and network architectures so redesign is not required.

      "The TowerSec business model is shaped by its focus on a collaborative approach with the auto manufacturers. TowerSec accommodates and supports their unique growth strategies by leveraging technology and levying a one-time installation fee, followed by software updates and service fees," noted Venkatraman. "Besides, the company performs ongoing research and security assessments for the ECUSHIELD installed on the vehicle, which further enhances customer satisfaction and, eventually, increases customer retention."

      For its cybersecurity products that detect and mitigate malicious communication in real time, Frost & Sullivan is pleased to present TowerSec with the 2016 North America Frost & Sullivan Award for New Product Innovation.

      Each year, Frost & Sullivan presents this award to the company that has developed an innovative element in a product by leveraging leading-edge technologies. The award recognizes the value-added features/benefits of the product and the increased ROI it offers customers, which, in turn, improves customer acquisition and overall market penetration potential.

      "TowerSec has done a remarkably good job of understanding customer needs in the automotive software cybersecurity industry and developing an innovative product to address those needs.  Its ECUSHIELD  is uniquely positioned for sustained success because it addresses the core issues that automotive OEMs care about—reliability, functionality and connectivity," said Krishna Srinivasan, Frost & Sullivan global president and managing partner.

      Frost & Sullivan Best Practices Awards recognize companies in a variety of regional and global markets for demonstrating outstanding achievement and superior performance in areas such as leadership, technological innovation, customer service and strategic product development. Industry analysts compare market participants and measure performance through in-depth interviews, analysis and extensive secondary research to identify best practices in the industry.

      About TowerSec

      TowerSec is a leading provider of robust onboard cybersecurity solutions to the global automotive industry. It combines its extensive experience in automotive engineering and its deep understanding of cybersecurity to work with OEMs, suppliers and aftermarket service providers to fully protect vehicles from outside intrusion. TowerSec is based in Ann Arbor, Michigan, with offices in Maryland and Berlin and an R&D center in Tel-Aviv, Israel.

      On January 4, 2016, Harman International Industries Inc announced its plan to acquire TowerSec. HARMAN (harman.com) designs and engineers connected products and solutions for automakers, consumers and enterprises worldwide, including connected car systems, audio and visual products, enterprise automation solutions and connected services

      For more information please visit www.tower-sec.com & LinkedIn Page
      Contact: TowerSec communications: Phone:+1-734 333-7000, info@tower-sec.com

      About Frost & Sullivan

      Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.

      Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.

      • The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation.
      • The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.

      For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?

      Contact Us:     Start the discussion

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      Subscribe:       Newsletter on "the next big thing"

      Register:         Gain access to visionary innovation

      Contact:

      Mireya Espinoza
      P: +1 210. 247.3870
      F: +1 210. 348.1003
      E: mireya.espinoza@frost.com

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