Frost & Sullivan Examines Expectations and Apprehensions of End Users in the Global Cloud Computing Market
-- Control, security, and legacy systems are primary concerns affecting choice of cloud solutions in enterprises, according to the survey
LONDON, Oct. 3, 2013 /PRNewswire/ -- Enterprises around the world understand the cloud concept and its benefits, however they still have mixed opinions regarding the implementation of cloud computing. With some optimistic views about the technology advantages, many companies still remain skeptical about the technology's reliability.
New analysis from Frost & Sullivan (http://www.ipcommunications.frost.com), Global Enterprise Cloud Computing Market Survey — An End-user Perspective, finds that the cost-effectiveness and scalability of the cloud are key factors driving its use among enterprises. Many businesses, particularly in the United States and the United Kingdom, are keen on employing cloud solutions. However, those in Western European countries such as Germany and France cite safety concerns as the reason for holding back.
"Organisations are willing to adapt to evolving consumer needs in order to strengthen their position in the market, and cloud systems are viewed as a catalyst that could enable positive change and impact external customers," said Frost & Sullivan Research Analyst, ICT, Shuba Ramkumar. "However, the availability of numerous cloud offerings in the market, ambiguity regarding choice of cloud models, and the process involved in cloud transition complicate the decision-making process."
The uncertainty among prospective users of cloud computing solutions, about cloud deployment models and the choices available to them, offers cloud service providers an opportunity to enhance clarity in decision-making. Security issues surrounding the cloud remain a top concern. Compatibility with existing legacy systems and the level of enterprise control over cloud-related decisions are other issues affecting uptake.
It is important that enterprises partner with cloud service providers to ensure the deployment of a reliable cloud solution that can complement existing systems in the enterprise. Cloud service providers must offer services through a collaborative effort, since enterprises expect to have control over strategic processes with additional support from the partner in the form of expert recommendations and assistance.
"Enterprise attitudes vary between different regions and verticals and it is vital that cloud vendors provide cloud services accordingly," suggested Ramkumar. "The ability to customize services to suit the structure and ideology of an organization, along with the cloud provider's past relationship with the company, are key factors influencing the choice of cloud provider."
If you are interested in more information on this research, please send an e-mail to Joanna Lewandowska, Corporate Communications, at joanna.lewandowska@frost.com, with your full contact details.
Global Enterprise Cloud Computing Market Survey — An End-user Perspective (9845-63) is a Customer Research study that is part of the Telecom Services Growth Partnership Service program. The survey is an initiative to examine the significance of cloud computing from end-user perspectives. This research has been conducted in collaboration with Fujitsu, a Japanese ICT company.
About Frost & Sullivan
Frost & Sullivan, the Growth Partnership Company, works in collaboration with clients to leverage visionary innovation that addresses the global challenges and related growth opportunities that will make or break today's market participants.
Our "Growth Partnership" supports clients by addressing these opportunities and incorporating two key elements driving visionary innovation: The Integrated Value Proposition and The Partnership Infrastructure.
- The Integrated Value Proposition provides support to our clients throughout all phases of their journey to visionary innovation including: research, analysis, strategy, vision, innovation and implementation.
- The Partnership Infrastructure is entirely unique as it constructs the foundation upon which visionary innovation becomes possible. This includes our 360 degree research, comprehensive industry coverage, career best practices as well as our global footprint of more than 40 offices.
For more than 50 years, we have been developing growth strategies for the global 1000, emerging businesses, the public sector and the investment community. Is your organization prepared for the next profound wave of industry convergence, disruptive technologies, increasing competitive intensity, Mega Trends, breakthrough best practices, changing customer dynamics and emerging economies?
Contact Us: Start the discussion
Subscribe: Newsletter on "the next big thing"
Register: Gain access to visionary innovation
Global Enterprise Cloud Computing Market Survey—An End-user Perspective
9845-63
Contact:
Joanna Lewandowska
Corporate Communications – Europe
P: +48 22 481 62 20
E: joanna.lewandowska@frost.com
http://www.frost.com
Join our LinkedIn group: Future Growth Opportunities in ICT
Share this article